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498c0916 劉澈 499c0084 徐惠倫 499C0063 吳盈熲. H igh - T ech C omputer Corporation. Headquarter: Taipei Founded in 1997 as OEM 2006 ODM for Palm and HP 2007 own brand 17,000 Employee Worldwide location: America, Europe, Asia. HTC - Founder . Talented in Technology and
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498c0916 劉澈 499c0084 徐惠倫 499C0063 吳盈熲
High-TechComputerCorporation • Headquarter: Taipei • Founded in 1997 as OEM • 2006 ODM for Palm and HP • 2007 own brand • 17,000 Employee • Worldwide location: America, Europe, Asia
HTC -Founder Talented in Technology and Developing 2. develop low-power consumption CPU platform 3. 20TH’ spot on both Forbe’s and Fourtune’sannual most powerful women Cher Wang
HTC – CoreValue • Honest • Humble • Simple • Dynamic • Innovative
HTC • Brand positioning: “Bold、Authentic、Playful” • Slogan: “Quietly Brilliant”→ “Here‘s to change” • Logo: Green→growth, freshness and environmental production of the company Black→dominance supremacy and excellence
HTC-Innovation • 1998 design the world’s first touch and handheld devices • 2000 create the world’s most popular touch experience phones • 2001 design and manufacture early touch screen and keyboard devices • 2005 build the first 3G windows smartphone • 2007 HTC Touch changes how users touch the screen • 2008 create the world’s first Android smartphone, the HTC dream • 2009 HTC Sense is launched • 2010 create the world’s first 4G Android smartphone, the HTC Evo 4G • 2011 named Device Manufacture of the Year and American’s largest • smartphone vendor at Mobile World Congress • 2012 breakthrough aperture width captures44% • 2013 launched HTC One, the world’s first all-metal smartphone
HTC-Reward • 2010, Fast Company ranked HTC as the 31st most innovative company in the world. • 2013 the world’s most advanced Burmese language on-screen keyboard • 2014 HTC ONE is honored with NWC annual the best smartphone
HTC-Product • HTC One M8 • All-metal nuibody • HTC sense 6 • HTC DOT VIEW case • HTC DUAL CAMERA with ultrapixels • HTC BOOMSOUND Really big sound https://www.youtube.com/watch?v=Mqx4XzfswnY