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“It depends on which end of the dog you are looking at…”. Escape Velocity Manny Kostas. Gaining market adoption for a disruptive technology (Cloud Services) Getting out from behind the market leader (Apple iPad vs. Wintel Netbooks )
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“It depends on which end of the dog you are looking at…” Escape Velocity Manny Kostas
Gaining market adoption for a disruptive technology (Cloud Services) Getting out from behind the market leader (Apple iPad vs. Wintel Netbooks) Anchoring a turnaround (IBM Global Services – at least for now) Solving for the “stuck in neutral” problem (HP Wireless/ Mobile Printing) Capitalizing on a market in transition (Apple iPhone) Monetizing for the first time (Facebook for business) Great Reasons to Pursue Escape Velocity
PC vendors, printer manufacturers and managed services providers hired, promoted and retained the people who kept the quarterly metrics humming for Wall Street. • How did the Maginot Line turn out for the French at the beginning of WW2? Study the diversity of their leadership, training methods and technology investment. • Analog printing presses stood by an absorbed $110B of value destruction by digital printing in photos, newspapers, magazines only to have digital printing now experiencing the same disruption by smart phones and tablets. Consequences – Institutionalized Myopia
Lincoln and his “Team of Rivals”. • Diverse skills, experiences, approaches and political views. • Stayed close to the troops and populace. • When the plan blew up, they already had a plan B, C and D. • Founder vision • Conviction • Humility to surround themselves with diversity that challenges them. • Broad definition of the battlefield. Common attributes of those who can innovate from the front or the back view of the dog: