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MOBILE MONDAY BARCELONA KAYWA AND QR CODE

Learn about Kaywa, the biggest blog provider in Switzerland, and their current offerings including a blog system, SMS services, video streaming, and their QR code platform. Explore their partnerships with various portals and their use of the Kaywa Reader. Find out more about Kaywa's technology platform and the advantages of QR codes. Discover how Kaywa addresses the need for interesting, engaging, and creative mobile content through their Kaywa ID SNS Commerce platform.

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MOBILE MONDAY BARCELONA KAYWA AND QR CODE

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  1. MOBILE MONDAY BARCELONAKAYWA AND QR CODE • October 1, 2007

  2. WHO IS KAYWA?

  3. CURRENT OFFER • BLOG SYSTEM PROVIDER • BIGGEST BLOGPROVIDER IN SWITZERLAND • SMS NUMBER 202 AND SERVICES • VIDEO WITH FLASH AND STREAMINGSERVER • QR-CODE PLATFORM, KAYWA READER • ID, FEED2MOBILE, KAYWA PHOTO, KAYWA UPLOADER

  4. BLOGS & PORTALE, QR • BLUEWIN, MARKT.DE, TRIERISCHER VOLKSFREUND • TAGES-ANZEIGER, AZONLINE, SF DRS, SUEDKURIER • NZZCAMPUS, NZZVOTUM, TAGBLATTVOTE, 20 MIN • PORTALOG, MOBLOG.CH • EDIPRESSE: BLEUBLOG PLATTFORM, 24HRS/TDG • QR: EMAP‘S KERRANG!, NZZCAMPUS, IMD LAUSANNE

  5. QR CODE IN USE EMAP‘s KERRANG! mit Kaywa

  6. QR CODE IN USE

  7. QR CODE IN USE

  8. QR CODE IN USE

  9. QR CODE IN USE • Kaywa Reader featured on • http://www.nseries.com • http://mobilecodes.nokia.com • More information • http://mobile.kaywa.com • http://www.kaywa.com/kaywa-reader/ • - http://photo.kaywa.com/roger/album/44

  10. TECHNOLOGY PLATFORM • QR Code and Datamatrix (ISO-Standards) • QR Code Generator • QR Code API - LIVE-Statistics • Web Frontend • Works also with SMS Premium-Nr. 202 • KAYWA READER • Nokia Series 60, Sony-Ericsson, Motorola, Samsung

  11. ADVANTAGES OF QR CODE • Convenience and Fun • Very well know due to the japanese example) • Nokia, Microsoft, Asus join • Top Down and Bottom Up • Offline and Online Codes • URL and Shortcodes „and“ Shortcode URL‘s

  12. WHAT‘S MISSING? • Interesting, Engaging, Creative Mobile Content

  13. WE ADDRESS THIS WITH KIS • K = Kaywa = Conversation (SNS) • I = Ichiba = Market (Shop, Loyality) • S = Shin = Trust

  14. KAYWA ID

  15. SNS

  16. SNS

  17. COMMERCE

  18. COMMERCE: LOYALITY

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