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Telling Your Story Through the 7 Questions of Assessment Assessment Training. September 24-27, 2013. Introductions Michelle Harrell Washington , OLOS , ALA Zina Clark, OLOS, ALA John Amundsen, OLOS, ALA Evan Leach, TAP Consulting Diana Post, TAP Consulting.
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Telling Your Story Through the 7 Questions of AssessmentAssessmentTraining September 24-27, 2013
Introductions MichelleHarrellWashington, OLOS, ALAZina Clark, OLOS, ALAJohn Amundsen, OLOS, ALAEvan Leach, TAP ConsultingDiana Post, TAP Consulting
I.WhatisSocialEntrepreneurship? • Social entrepreneurs are change agents in the social sector, by: • Adopting a mission to create and sustain social value (not just private value); • Recognizing and relentlessly pursuing new opportunities to serve that mission; • Engaging in a process of continuous innovation, adaptation, and learning; • Acting boldly without being limited by resources currently in hand; and • Exhibiting heightened accountability to the constituencies served and for the outcomes created.
II. What is Success? • It depends on your point of view: • Target population • Library • Partners • Funder • Staff 4
III. What do we measure? • Formative vs. Summative Assessment • Outputs • Short Term Outcomes • Long Term Outcomes • Triggers 5
IV. How can my program make a difference in my library? • Increased circulation • Collection development • Increased participation • Fundraising • Partnership development • Resource Use 6
V. Why do we measure success? • Assessment helps us to understand both ourselves and our audience so that we can tell our story more effectively. • Assessment helps us to be accountable to ourselves, our constituents, our partners and our funders. • Assessment provides a measure for understanding program impact by determining the level of growth or change (or non-change) that has occurred over time as a result of a planned action, or outreach activity. In addition, we investigate the aspects of the project that contributed most and least significantly to that change. • Assessment is something that libraries already do all the time. 7 7
VI. What are some challenges to authentic program evaluation? • It can't be measured. • You can't tell how far you have come without knowing where you began. • Failure to consider reliability and validity of data. • Being a mile wide and an inch deep. • Failure to consider both quantitative and qualitative methods. • Failure to involve stakeholders in the process. 8 8
Need help? If you have any assessment questions related to the American Dream Starts @ your library, please contact Evan Leach, President of TAP Consulting, at eleach64@aol.comor Zina Clark, Program Coordinator, at zclark@ala.org. 11