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Overview. Industry Analysis Competitive Position Industry Foresight Recommendations for the Future Data Mining Social Networking Open Platform. Industry Analysis. Competitors Google, Bing, Ask Buyers Basic user, advertisers, publishers and developers Suppliers Developers and ISPs.
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Overview • Industry Analysis • Competitive Position • Industry Foresight • Recommendations for the Future • Data Mining • Social Networking • Open Platform
Industry Analysis • Competitors • Google, Bing, Ask • Buyers • Basic user, advertisers, publishers and developers • Suppliers • Developers and ISPs
Industry Analysis • Entrants • Barriers to Entry • Substitutes • Specialized Sites
Yahoo!’s Competitive Position • Markets Served • Search and Advertising, Consumers, Products and Services • Core Competencies • Web Portal and Display Advertising • Strategic Assets • Brand and Trademark, Patents and Intellectual Property
Industry Foresight Mobile Internet Accessibility Cloud Computing – PAAS Semantic Web Privacy Issues
Yahoo! Recommendations • Data Mining • Determine Current Position • SWOT Analysis • Retrain and Recruit Employees • Acquire • Industry Analysis • Acquire to gain competitive advantage • Assimilation • Integrate • Measure
Yahoo! Recommendations • Expand Social Networking • Determine Current Position • SWOT Analysis • R & D • Develop • Work-friendly networking tool • Global Campaign
Yahoo! Recommendations • Expand Mobile through PAAS • Determine Current Position • SWOT Analysis • Update and adapt current applications for open platform development • Develop and Test • Develop its own open platform • Beta Test • Invite Third Party Developers • Open platform for third party developers • Increase market presence
CarTaDa, Inc. Cari Jewell, Tara Houdeshell, Dave Tinker