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ESF Networking in the UK and at the Community level

ESF Networking in the UK and at the Community level. James Ritchie Information Officer – England and Gibraltar ESF programme. ESF Networking at UK and Community level. Outline Networking in England and across the UK Networking at the Community level Networking in 2007- 2013 EU programmes.

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ESF Networking in the UK and at the Community level

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  1. ESF Networking in the UK and at the Community level James Ritchie Information Officer – England and Gibraltar ESF programme

  2. ESF Networking at UK and Community level Outline • Networking in England and across the UK • Networking at the Community level • Networking in 2007- 2013 EU programmes

  3. Networking in England and across the UK Delivery of ESF in the UK • Separate programmes • England • Scotland • Wales • Northern Ireland • England • strong regional dimension

  4. Networking in England and across the UK Challenges • Engaging a multitude of people at different levels • identifying the key players (Managing Authorities, regional partners and beneficiaries) • overcoming geographical barriers • working within limited resources • Establishing a shared purpose and objectives • addressing differing roles • setting realistic goals • agreeing effective ongoing communication channels • creating shared resources to increase impact

  5. Networking in England and across the UK Activities • National level(planning, taking actions, sharing good practice) • annual 2 day publicity workshops for main publicity contacts • publicity strategy group meetings (three per year) • ongoing communications • collaborative measures – newsletters, annual reporting… • planning tools and shared resources • Regional level • delivery of communication strategies • newsletters, booklets, celebratory events involving providers…

  6. Networking in England and across the UK Lessons • ESF partners are keen to participate • encourage open discussions • allow time for informal networking • ensure regular ongoing communications • actively manage membership • pursue good opportunities for collaborative action • share strong media relevant stories across the network • regularly review priorities and progress

  7. Networking in England and across the UK Benefits • more consistent messages at national and regional levels • facilitates opportunities for collaborative action • regional input to national level measures • national input to regional level measures • maximises benefits from ESF focused campaigns • challenges and improves publicity practices • assists innovation • increases impact from publicity measures (multiplier effect)

  8. Networking at the Community level Challenges • Engaging ESF Information Officers • identifying and meeting a range of needs • working within limited resources • overcoming any barriers to participation • Establishing a shared purpose and objectives • addressing differing roles and agreeing priorities • avoiding duplication with Member State led activities • agreeing effective ongoing communication channels • creating shared resources that add value

  9. Networking at the Community level Activities • Informal Network of Information Officers (INIO) meetings • organised and chaired by the European Commission • held in Brussels (one to three times per year) • involve ESF Information Officers from all Member States • facilitate networking and the exchange of best practices • help clarify existing or emerging publicity requirements • provide a view on EU wide communications activity • Ongoing support • regular emails about new publicity materials, evaluations... • INIO secretariat provide advice as necessary

  10. Networking at the Community level Benefits • INIO meetings • provide formal and informal opportunities to network and exchange best practices with people facing similar challenges • help ensure a common understanding of regulatory requirements • raise awareness of the Commission’s communications priorities • provide useful information on ESF events, evaluations at EU level • allow members to gain a wider perspective on publicising ESF • INIO Secretariat • provides valuable ongoing support and advice on a range of publicity issues

  11. Networking in 2007-2013 EU programmes Opportunities • engage with a wider range of stakeholders • focus on where there is most added value • use new e-communication tools effectively • identify and address knowledge gaps • encourage and foster ongoing contact between members • provide opportunities for informal face to face networking • encourage innovation and look for the multiplier effect • review and evaluate the impact of networking activities

  12. Thank you for listening…….. James.Ritchie1@dwp.gsi.gov.uk www.esf.gov.uk

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