Stress & the Millennials

1. Stress & the Millennials By Sarah, brandon, saresa, salina, han

2. Who we are: the millennials • Young people born from 1980-2000 • Slightly bigger than Baby Boomer Generation • 78 million millennialsborn in the 20 years The Millennials

3. Millennial Traits: some Obvious, Some contradictory • Technologically savvy  highly influenced by media • Politically engaged • Short attention span but… good at multitasking • Sheltered yet…America’s most educated generation • Achievement-oriented: want to make $$$ but… are not driven by money • Strive for recognition& fame but... value volunteering intrinsically (simply because it is the right thing to do) • Less religious yet… great respect for older generations • Marrying later, if at all; also higher divorce rate • Higher expectationsplaced on their shoulders by themselves & people around them (peers, parents, friends, competition, older generations) Innovative, Polite, Entrepreneurial… aka Generation “Sell”

4. How millennials are seen • Despite stereotype of the youth as the generation that doesn’t value hard work and would rather have a good time… • Millennials are the most powerful consumer group in the world • Businesses cater to what Millennials want • Millennials want to be entertained by today’s marketing and media • Whether or not they like what they see, chances are they will share it • Businesses want positive feedback from the largest consumer group • “Entitlement Nation,” “Everybody gets a Trophy,” “Special People”

5. Say What?    

6. Versus: How millennials see themselves • New technology and hyper-connectivity (social media)=constant and instant communication. Millennials understand that... • Social media is a tool to create a product: ourselves • We package and promote ourselves as a brand to be managed and (metaphorically) sold for different purposes. For example, we design our pages and profiles to market ourselves depending on the social media site… • On LinkedIn: stellar, exceptional, unique candidate for immediate hire • On Facebook: popular, fun, cool (unique but to an acceptable degree) personalities with which viewers should really want to get to know and befriend Constant Management=24/7 Surveillance! How do we ever sleep?

7. language patterns of millennials • Each generation has their own kind of language • Bad means good • Technology & the need for faster communication also creates new language • Ur & lol are common • Fashion also speaks a lot about who you are • Got to be Polo • How language patterns relate to stress: • Everyone wants to fit in and be accepted • Many people give into pressure of keeping up with new fads • Having to deal with these always changing trends adds a great load to a person’s stress in terms of self-image and confidence

9. Who helps define Millennials? • Millennial generation is defined by social media • Almost everybody has a Facebook/Twitter & even had a MySpace • Mark Zuckerberg (28) • Created Facebook • Dropped out of college and became a billionaire • Social Media sites cause more stress to millennials than it seems • Emotional statuses • Did not get a lot of likes • Not what you wanted to see • Subtweets • Because of Social Media’s popularity, many millennials mistake it for real life

10. Unique history of millennial generation • The Millennials have survived through… • First female supreme court Justice, Sandra Day O'Connor • Bush presidency • AIDS epidemic breaks out • Repression ends; economic prosperity; soon recession follows • First Woman on Moon, Sally Ride • Clinton impeached for sex scandal • September 11, twin towers • The change from 1900's-2000's: Y2K • Gulf War • Rwanda, Darfur Genocide; Civil War in Syria (wipes out generation) • First black president • Killing of Osama Bin Laden; execution of Saddam Hussein • Women can go into combat in USA • VA Tech, Sandy Hook, Movie Shootings, Boston Marathon • Human Genome project completed in 2000

11. What Does our culture look like?Music - Movies - Books - technology • Movies • Old animated films • Cinderella, Peter Pan—despite both originally released <1955 • The Rescuers, The Little Mermaid, Beauty & The Beast, Aladdin • Disney Channel original movies • Zenon: Girl of the 21st Century, Johnny Tsunami, Lizzy McGuire • Old classics (influence from our parents) • Mary Poppins and TheSound of Music • Newer classics • Jurassic Park, Remember the Titans, The Princess Bride, Shrek, Finding Nemo Bartok Video Clip from popular animated film of the Millennial Gen.

13. What Does our culture look like?Music - Movies - Books - technology • Music • Genres: Pop, Rap, House, Techno, Punk, Classic Rock • More development in and fluid movement between established genres… •  Indie, Alternative Rock, Alternative Country, Pop Country, Dubstep • Artists:Larger # and greater range of popular artists than ever before • Madonna, The Beatles, Sugar Ray, Weezer, Blink-182, Britney Spears, Eminem, Christina Aguilera, Green Day, John Legend, Coldplay, Dave Matthews Band, Lil Wayne, Kanye West, Drake, Daft Punk, Deadmau5, Rihanna, Adele, Lady Gaga, Radiohead, etc.

14. What Does our culture look like?Music - Movies - Books - technology • Books: • Harry Potter, Twilight, TheHunger Games • Technology: • Portable, fast, personal media-storing devices • iPod, laptops, smart phones, iPad, kindle • Social networks, hyper-connectivity, and outlets for self-expression • AIM, MySpace, Facebook, LinkedIn, Twitter, Blogs, Tumblr, Instagram, Skype, • iTunes, Wikipedia, YouTube

15. Immersed in technology

16. Faith, morality, & millennials • Young people are less traditionally religious than older generations • HOWEVER • They are also more spiritual than older generations, regarding faith as an inclusive, accepting inner element rather than an exclusive, rigidly structured attendance-keeping program • Majority believe that morals are relative • BUT, that does not mean that we are immoral or amoral

17. Green= percentage of people who have no religious affiliation 31% people 18-29 not religiously affiliated

18. the “Good News” generation • “With a group of kids who are more educated, less divisive, and more connected, who knows what good they will accomplish!” -Lucille Zimmerman, High School Teacher, Washington, DC

19. Stress • “Stress”- current understanding coined by Hans Seyle in 1936 • Definition: (noun) “The non-specific response of • the body to any demand for change” • Relievers: • Exercise • Sleep • Meditation • Reading, relaxation • Cute: smiling releases endorphins   Popular News Comedian, Jon Stewart

20. Take it From us… we’re stressed! • College work & finals(obviously) • Parents/ family High expectations for grades,their health/wellbeing, constant checkups • MONEY …What’s for dinner tonight? Ramen. • Summer plans • Figuring out interests & pursuing right career Grad School?!? • Teams, clubs, groups, volunteer work • Supporting physical health on a minimal financial • and time budget • Men. Women. Relationships. Breakups. Interest, disinterest?

21. Stressed Out… • Ellen on Stress

22. Sources • http://www.last.fm/user/blackmarketbaby/journal/2006/08/30/mez_the_millennial_generation_and_music • http://www.probe.org/site/c.fdKEIMNsEoG/b.6601055/k.7A91/The_Millennial_Generation.htm • http://www.marketingpilgrim.com/2012/12/millennials-see-themselves-as-alpha-influencers-infographic.html • http://www.bizymoms.com/teenagers/social-pressure.html • http://en.wikipedia.org/wiki/Mark_Zuckerberg • http://www.nytimes.com/2011/11/13/opinion/sunday/the-entrepreneurial-generation.html?pagewanted=all&_r=0 • http://www.patheos.com/blogs/friendlyatheist/2013/04/10/new-survey-shows-millennials-are-losing-faith-but-americans-still-think-atheism-is-bad-for-society/ • http://www.osvdailytake.com/2010/02/millennial-view-of-faith-and-morals.html • http://www.lucillezimmerman.com/2012/06/27/the-good-news-about-the-millennial-generation-generation-x/ • http://www.stress.org/what-is-stress/ • http://voices.yahoo.com/ten-natural-fun-ways-relieve-stress-anxiety-11263960.html?cat=5 Images courtesy of Google Images