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STARTING PROGRAM DEVELOPMENT. ©2006 William Holmes Program Development University of Massachusetts at Boston. OVERVIEW OF STARTUP. Seeking Development Opportunities Contracting and Agreement for Development Determining Readiness for Development Establishing Collaborative Networks.
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STARTINGPROGRAM DEVELOPMENT ©2006 William Holmes Program Development University of Massachusetts at Boston
OVERVIEW OF STARTUP • Seeking Development Opportunities • Contracting and Agreement for Development • Determining Readiness for Development • Establishing Collaborative Networks
SEEKING OPPORTUNITIES • External • Independent • Internal
WORD OF MOUTH:ADVANTAGES • High impact • High trust • Reflects performance • Very effective • Frequent results
WORD OF MOUTH:DISADVANTAGES • Serendipitous • Chancy • Can be negative • More reflects most recent • May be based on that which you have no control
NETWORKING:ADVANTAGES • Uses existing relationships • Develops new skills • More enjoyable • Benefits own network
NETWORKING:DISADVANTAGES • Can be slow process • Restricted to own network • Can be seen as manipulative
PRIOR EMPLOYERS:ADVANTAGES • Uses existing relationship • Work may have begun • Knowledge of organization • Less gap between employer and consultant
PRIOR EMPLOYERS:DISADVANTAGES • Limited in number • Can create dependencies • Affected by unresolved issues
WEB SITES:ADVANTAGES • Expected by technologically oriented • Available to whole world • Easily updated • Built-in solicitation
WEB SITES:DISADVANTAGES • Others initiate contact • Expensive initial development • Needs maintenance • Limited to internet access
PRINTED MATERIALS:ADVANTAGES • Proactive contact • Controlled Content • Known medium • Widely distributable
PRINTED MATERIALS:DISADVANTAGES • Expensive • Much waste • Difficult to distribute • Less frequently used • Difficult to update
REQUEST FOR PROPOSALS:ADVANTAGES • Interest already high • Desire for work high • Expectations clear • Identification easy
REQUEST FOR PROPOSALS:DISADVANTAGES • Time-consuming proposals • Competition • Opportunity costs • Fixed costs • Proposal may be used without compensation
MEDIA VISIBILITY:ADVANTAGES • Publications used • Presentations heard • Interviews noticed • Emotional rewards • Financial rewards
MEDIA VISIBILITY:DISADVANTAGES • Requires writing skills • Requires speaking skills • Requires extensive investment • Delay between media exposure and results
CONTRACT AGENCIES:ADVANTAGES • They do soliciting • Provides stability • Allows on work on side • Existing infrastructure
CONTRACT AGENCIES:DISADVANTAGES • Lower pay • Less flexibility in work • Less control over work • Less visibility for you
CONTACT TIPS • Learn about organization and program • Share what you’ve done • Share results of your successes • Maintain visibility in organization • Obtain a mentor or sponsor • Encourage word of mouth • Meet informally with people
MEETING WITH CLIENTS • Is there work to be done? • Can you work together? • Does the client have sufficient power and resources? • What is presenting problem? • Is there an underlying problem? • Is there readiness for change?
ESTABLISHING READINESS FOR CHANGE: 1 • Has there been prior efforts at change? • How do people feel about presenting problem? • Have people expressed desire for change? • Has the problem had broader consequences?
ESTABLISHING READINESS FOR CHANGE: 2 • What resources are available for project? • What is fit of mission and activity? • How long has problem existed • Why change desired now?