80 likes | 94 Views
Learn how to identify and connect with potential audiences, such as university students, faculty, intellectual property attorneys, and other libraries, to promote patent collections. Discover the benefits and pitfalls of partnerships to enhance community access and increase the profile of your collection.
E N D
Promoting Patent Collections through Partnerships Alexis Carrasquel Patent & Trademark Librarian LSU Libraries, Baton Rouge
Identify an Audience • Who’s interested? • Why?
Patent & Trademarks • University Students and Faculty • College of Engineering • Department of Agriculture • College of Business • Local SBA & SCORE • Intellectual Property Attorneys • Independent Inventors • Science Teachers • Other Libraries
Legwork • Research intended audience • Who are they? • What do they do? • Develop the connections • How will your collection help • What can you do together
Network • Contact the organization • Attend their events • Organize a meeting • Clear agenda
Follow Through • Be active in planning process • Let your partners know you are involved
Pitfalls of Partnerships • Power Struggles • Imbalanced Workload • Lack of Communication
Benefits of Partnerships • Increased community access • Increased Profile of Collection • More Ideas