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Why CXOs Should Care About the Wild Web of Mapping

Why CXOs Should Care About the Wild Web of Mapping. “Consumer” Mapping Sites Have Driven Awareness in Business. Sharing and re-mixing of Geo data by people Demystify GIS technology (interactive maps, directions, mash-ups). Unlocking GIS Data From it’s Silos.

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Why CXOs Should Care About the Wild Web of Mapping

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  1. Why CXOs Should Care About the Wild Web of Mapping

  2. “Consumer” Mapping Sites Have Driven Awareness in Business • Sharing and re-mixing of Geo data by people • Demystify GIS technology (interactive maps, directions, mash-ups)

  3. Unlocking GIS Data From it’s Silos • Open standards / GeoRSS support. APIs are also GeoRSS readers. • MS Excel publishing to GeoRSS & Y! Maps Simple Publishing API. • Range of API solutions for different audiences (simple vs. complex; platform independent) Other Data Sources MS Excel GeoRSS Web Server Y! Maps APIs / Mashups

  4. Wide Range of Data Overlaid onto Maps

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