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Telling Stories with Video Session for LINGOs staff. Erica Rothman Nightlight Productions . Introductions . Purpose of this session. 1. Help LINGOs start thinking about our stories to tell with video Id needs, knowledge, gaps, start thinking strategically, prepared to meet deliverables
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Telling Stories with VideoSession for LINGOs staff Erica Rothman Nightlight Productions
Purpose of this session 1. Help LINGOs start thinking about our stories to tell with video • Id needs, knowledge, gaps, start thinking strategically, prepared to meet deliverables 2. Next step in preparing for a multi-session virtual classroom workshop on video for storytelling for our members • Gain confidence in use of Elluminate for Erica • Get content and approach for workshop
Primary Audiences for LINGOs video are:Use text tools to write on whiteboard Mark 3 PRIORITY Audiences with a dot:
The right technology for the project Review of Flip cameras http://www.camcorderinfo.com/content/Panasonic-HM-TA1-Camcorder-Review-37913/Audio-amp-Other-Features.htm Audio recorder to recommendhttp://www.zoom.co.jp/english/products/h4n/index.php http://www.soundslides.com/ example: http://weshallnotbemoved.net/stories/marshall-cooper/ video to watchhttp://mutinycompany.com/spec/idiot.mov
What does it mean to make a video? • 3 stages+ • Pre-Production • Production • Post Production • Distribution..
The Art of cost-effective video story telling • Steps to containing costs of video production (and post-production) • Plan for long shelf-life • Leverage footage for multiple uses • Audience, Audience, Audience • The Elephant Traps – Poor Planning
LINGOs Strategy for use of video • why use it? Why not? • Rationale of more low quality videos vs fewer high quality? • How much (time, effort, money) needs to be invested to make it EFFECTIVE? • Have seen lots of poor video, bad light, background, poor audio, too long… • Distribution Channel: benefits/limitations of YouTube vsVimeovs other?
Ready, Fire, Aim! Next 60 days for LINGOs • What things can we/should we try and see what works for us? • What Lessons do we need to learn? • What info do we need?
Identify audience(s) • Identify message(s)/story(ies) • Try Soundslide • Identify photos to get • Audio recorder
Resources • http://www.studiodaily.com/blog/?p=568 • http://www.independent-magazine.org/ • http://www.der.org/ • http://documentarystartshere.blogspot.com/http://www.innovativeinteractivity.com/2010/06/21/multimedia-gear-kits/
Specs for low-bandwidth audiences vs HQ higher bandwidth: Small screen resolution vs larger, • How much extra work/investment to get video in multiple formats for use in eLearning, on website, in reports, in ppts, etc • Video in eLearning: streaming vs downloading • Standard template/checklists for stories we want to tell different angles? (Project Mgmt (PM), Global Giveback, Commercial Partners helping, member impact).