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What is it?

What is it?. The Adopt-A-School Bus Program puts “clean buses” into the hands of school districts. Our Goals. Reduce the health risk to our children Reduce diesel emissions and air toxics: 1 Ton / day reduction of NO x. Competitive Advantages. Innovative Non-profit organization

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What is it?

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  1. What is it? The Adopt-A-School Bus Program puts “clean buses” into the hands of school districts.

  2. Our Goals • Reduce the health risk to our children • Reduce diesel emissions and air toxics: • 1 Ton / day • reduction of NOx

  3. Competitive Advantages • Innovative • Non-profit organization • Marketable • Face to air quality

  4. How we got started • EPA R6 provided 2 coordinators • Seed money to non-profit to administer the program • Support of a high profile corporate sponsor:

  5. How we got started (continued) • Selected a non-profit organization • Health • Education • Transportation and Air Planning

  6. How we got started (continued) • Formed Steering Committee • Industry leaders • Chambers of Commerce • Technical Advisors • School Districts • Transportation Directors • Elected officials • City Mayors • County Judges • State Representatives

  7. How we got started (continued) • Operational principles and guidelines • Grant criteria / application • Contribution levels

  8. How we got started (continued) • Outreach / marketing strategy • Website: www.Adopt-A-SchoolBus.org • Brochures and fact sheets • Poster Contest • Radio PSAs • Kick off event • Hired a full time director/fundraiser

  9. The Corporate Perspective Citigroup’s involvement: • Lead sponsor for Dallas/Fort Worth • Chair Steering Committee • Underwriter of Kick off event for area business leaders/media Dallas/Fort Worth can be a model for the rest of the nation as we seek to promote clean fuel school buses across America. So thank you for your leadership. You are helping to drive an important effort on the road to a healthier future for America’s children.  —Governor Christie Todd Whitman, EPA Administrator

  10. The Corporate Perspective Why Citigroup is involved: • Environment /Children are important • Projects beyond philanthropy • Lead by example • Direct say on the program

  11. The Corporate Perspective Incentives for sponsors: • Featured in PSAs, school and parent newsletter • Use of Adopt-A-School Bus logo in corporate promotional materials • Logos displayed on school buses • Committee membership

  12. The Corporate Perspective • Community Recognition: • Civic Leaders • Good Corporate Citizens • Environmental Stewards

  13. Where are we today? Little Rock DALLAS HOUSTON Austin San Antonio

  14. How does it work? Generic Program Structure:

  15. How does it work? (continued) Sources of Funding • Corporate sponsorship • School district match • Texas Railroad Commission (RRC) • Texas Commission on Environmental Quality (TCEQ) • Supplemental Environmental Projects (SEPs)

  16. How does it work? (continued) Flow of Funds: Non profit Organization School Districts • EPA & State • SEPs, EPA grants • ASBP Program Director • Corporate Sponsorship, • Foundations Steering Committee Grant Application Range of matching funds: 50/50 • Provide direction and • consultation for the non profit • organization • Approve the final selection of bus • replacements / retrofits

  17. How does it work? (continued) • Ranking Criteria: • % of students below the Federal Poverty Level (determined by participation in the school’s “free lunch” program) • School districts which fall into the areas with the greatest concentration of Ozone, PM, and Air Toxics Exposure • School districts with the largest number of older diesel buses (1993 and older models)

  18. Where are we today in DFW?

  19. “Tale of Two Cities” Dallas/Fort Worth Houston/Galveston

  20. What’s working well? Supplemental Environmental Projects a good funding source • 9 pending Region 6 SEPs • Total $2.2 – 4.4 million • Next 30 days- 6 months • Toyota SEP (National) • $20M • Distributed over the course of next 5 years

  21. What’s working well? (continued) • Initial focus on foundations/grant writing • Next, reaching out to corporate sponsors (business roundtables) • Being open to innovative partnerships

  22. Keys to Success • Strong corporate leadership • Flexibility • Choosing nonprofit • Sponsorship levels • Generate awareness / momentum • PR plan • Fundraising/Marketing Director is essential

  23. Adopt-A-School Bus is Taking Off ! … Don’t Miss the Bus! Harry Bass Jr. Foundation

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