1 / 9

Stephanie Holtz and Kristen Hamilton

Stephanie Holtz and Kristen Hamilton. Heinz. The Heinz Mission Statement: "THE WORLD'S PREMIER FOOD COMPANY, OFFERING NUTRITIOUS, SUPERIOR TASTING FOODS TO PEOPLE EVERYWHERE.". Heinz History. First product produced by Heinz was horseradish.

Download Presentation

Stephanie Holtz and Kristen Hamilton

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Stephanie Holtz andKristen Hamilton Heinz

  2. The Heinz Mission Statement: "THE WORLD'S PREMIER FOOD COMPANY, OFFERING NUTRITIOUS, SUPERIOR TASTING FOODS TO PEOPLE EVERYWHERE."

  3. Heinz History • First product produced by Heinz was horseradish. • Founder Henry John Heinz put the horseradish in a clear jar to prove the quality of his product • Heinz slogan for quality horseradish was, “no leaves, no wood fiber, no turnip filler.”

  4. Heinz History • Henry developed Heinz corporation at the age of twenty five. • In the year 1869 the idea of eating food out of a can was unimaginable. • It was Henry’s dream to change the use of tomatoes.

  5. Heinz History • In the year 1919 Heinz died of pneumonia at the age of seventy five. • Heinz passed the company on the his son Howard Heinz. • Howard developed twenty five factories, and two hundred smaller factories.

  6. Leading Competitors • Campbell Soup Company-CPB • ConAgra Foods Inc-CAG • Nestlé's.S. A.- ADR

  7. Other Heinz Products

  8. “Heinz Pours It on For Charity” • On October 24, 2004 William Shatner joined Heinz , trying to raise money for charity. • Charities include: Make A Wish Foundation, Nerine Shatner Foundation, and The Mia Hamm Foundation. • The celebrity turn out for this event has raised well over $45,000. • Other celebrities that have appeared to this fundraiser include: Lindsey Lohan, Mia Hamm, and Terry Bradshaw.

  9. Bibliography • Heinz Mission Statement. Retrieved November 22, 2005 from http://www.heinz.com/jsp/vision.jsp • Heinz Press Release. Retrieved November 22, 2005 from http://www.heinz.com/jsp/news_f.jsp?url=http://www.businesswire.com/hnz/hnz-prod.shtml • Reyes, Sonia.(2004, July 3). First National Marketing in 10 Years Supports New Products. Retrieved November 22, 2005 from http://neptune3.galib.uga.edu/cgi-bin/homepage.cgi?style=&_id=a8128c74-1112157084-4172&_cc=1 • Sound File. Retrieved November 22, 2005 from http://loosemoose.net • Heinz Fact sheet Retrieved November 22, 2005 from www.heinz.com/jsp/milestone.jsp • Heinz History. Retrieved December 1, 2004 from http://www.heinz.com/jsp/history.jsp

More Related