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Buy Your Own Choice at Nominal Price-Homeshop18

The homeshop 18 is the India largest online shopping site that gives the all useful products as per our daily need in low cost price. <br><br><br>

homeshop18
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Buy Your Own Choice at Nominal Price-Homeshop18

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  1. How’s That for a 22 month old company Ecommerce Industry in India (Non-Travel) The Largest Players Ebay – 120 Crores Indiatimes Shopping – 60 Crores Rediff Shopping - 35 Crores Indiaplaza - 30 Crores Others - 150 Crores HomeShop18 – 500 crores and counting ……

  2. HomeShop18 – Stellar Credentials Promoted by Network18 – India’s premier Media & Broadcasting Group – which owns the most admired media brands in the country.

  3. In 2007, our journey started as an idea…TV SHOPPING Who will buy our products ? • Poor Perceptions of • TV Shopping • - Magic Products • Down market • Not for Me What products will work ? How should we build credibility ? What kind of content will work ? There were no past experiences to learn from, there were only questions… 2

  4. Thus far, India had only witnessed teleshopping… The image of Home shopping was linked to teleshopping… • Sauna Belt • Rudraksh • Hair-raising (!) solutions • Before-and-after miracles Magic products, dubbed infomercial, tacky execution…No credibility! 3

  5. HomeShop18 – Also India’s only true VIRTUAL Retail Business TELEVISON WEB NEWS CATALOGUE MOBLE (to launch soon) India’s only comprehensive direct-to-home business

  6. HomeShop18: Technology for Service Integrated technology backbone to service customers, vendor and logistics partner

  7. So, has the concept worked? Has the customer accepted this new domain of shopping? 7.5Mn 40,000 Calls (daily) 3Mn 25,000 Customer base 15,000 1.5Mn 1,700 0.12Mn A new customer every 8 sec, 2 Mn CRM base, 18% repeat… 9

  8. And has it worked for our Brand partners and Vendor associates? 10,000 Ann. Gross Sales (INR Mn) Daily Transactions 9,000 5,000 23X in 3 years 26X in 3 years 3,000 2,200 2,000 350 425 ●4.5% of digicam market ● Largest retailer of steel dinner sets ● 5+ cr Jewellery every month ● Largest retailer for Reebok ● 2nd Largest retailer of Microwave Ovens for Whirlpool A Launch Pad, Liquidation platform and an Alternate Distribution channel that Demonstrates, Distributes and Builds Brand Equity 10

  9. HomeShop18: Unique Business Model in India It’s “direct to customer” But it’s many businesses all rolled into one

  10. HomeShop18: Strengths in Sourcing; Great Consumer offers 20+ Product Categories 68+ Sub Categories Wide range of offerings Mega Brands Innovative & Exclusive Products & Offers Food Saver is a appliance which preserves food by Vacuum Packing it. Exclusive partner for Converse 3 idiots merchandise An industry first –T-Series content loaded cards with mobiles Product developed exclusive for HomeShop18

  11. HomeShop18: Super Consumer Experience • In-house managed 250-seat call centre • Integrated single point ordering and after sales support • Consistent quality of service • Doorstep “Free Home Delivery” in 2750+ cities across India • Consumer centric policies: • 15 days no questions asked money back guarantee • Multiple payment options including “Cash on Delivery”

  12. HomeShop18: Leaving no stone unturned to build Credibility & Trust for HomeShopping India’s 1st& only 24 hour TV shopping channel 24 hour in-house 400-agent sales center India’s No.2 shopping website 400+ vendors, 20000 SKUs A logistics footprint reaching 2750 cities Integrated, real-time IT Systems

  13. Today HomeShop18 is a formidable force – Brands see value in us New Launches Product Share gains Stock Liquidation Brand visibility Exclusive right for Oster Food Saver – an innovative concept to preserve food Oster Food Saver HomeShop18 is the largest retailer for Reebok in certain categories 8000 pieces of Motorola F-3 were liquidated in a month Has helped small regional players become visible nationally

  14. HomeShop18 is becoming the preferred shopping destination for customers Great Value • MahaSale • Diwali Dhamaal • Weekend Loot • Today’s Best Value Unparalleled Convenience • 2750+ city • Doorstep Delivery Super Quality • Whirlpool • Samsung • Peter England • IFB

  15. HomeShop18 is building a unique success story • No.1 retailer for Reebok • 3% share of Microwave Ovens • 4% share of cameras & camcorders • Largest retailer of dinner sets • Largest retailer of fashion jewellery • Over 2Mn CRM base in just 2 years • 20% repeat customers • Customer acquisition rate @ 8 sec HomeShop18 – a super brand that creates value for all its stakeholders!!

  16. Thank you! Welcome to the HomeShop 18 world! 17

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