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RELIANCE PURE GOLD. What is Gold……. One of the most precious metals ever Mined An efficient store of value A sign of Credibility Offers high Security Liquidity Acts as a Hedge against Inflation Instrument of Long term investment. Why Gold Coins …..?.
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What is Gold…… • One of the most precious metals ever Mined • An efficient store of value • A sign of Credibility • Offers high Security • Liquidity • Acts as a Hedge against Inflation • Instrument of Long term investment
Why Gold Coins …..? • India is the Worlds largest consumer of Gold (25%) • Gold is a product that everyone relates at a National level and cuts across Regions & Religion • Mindset on receiving Gold is that of Prosperity, Security & Goodwill • Easy availability • Made available in internationally standard weights • Easy storage
Gold Coins … • Are a true “Investment” avenue • (10% of savings is recommended to be in gold since Gold retains its value over time and is least prone to risks) • Used to “Appreciate” • Appreciate an achievement • Used for “Gifting”purposes on occasions • Especially lower denominations: Birth of a new born, Wedding gifts • As a “Motivation” • E.g.; Motivate someone to try achieve a particular goal • Used as a “Souvenir” • E.g.; Anniversaries, Birthdays, Commemorate an occassion
Concerns of a Customer • Relying on the Local Jeweller (unbranded gold coin) • Purity of the product being delivered (No purity certification/guarantee) • High percentage of Negative tolerance on weight (variance of as high as of 5%) • Packaging of the coin • Hidden aspects of Overcharging due to negative tolerance on weight
Purity of Gold from Reliance • 24 ct Gold ; 99.99% pure • Denominations available • 0.5g • 1g • 5g • 8g Pictures used in this slide are for representational purposes only….
Reliance Money offers Gold Coins that are … Branded … Pure … Certified … Affordable … Reliable … Available off the shelf … At a convenient location … Anytime of the year Pictures used in this slide are for representational purposes only….
Why Reliance ??? • A respected, highly popular Brand • International Purity certification • Wide, Multiple channel network across India • Support from the World Gold Council • Offers a safe investment haven • A welcome addition to Reliance wide range of financial products
Product Description • Weight (gm) : 0.5, 1, 5 , 8 • Purity : 24 ct, 99.99% pure • Logo : Reliance Apex • Brand : Reliance Pure Gold • Packaging : Attractive & tamper proof • Certification : Suppliers Assay Certification
Reliance Pure Gold • Minted by Valcambi sa, Switzerland • Benefits – • Internationally recognized certification • Low risk of duplication • Quality packaging • No need for assaying on resale • Resale opportunity at a premium • Standardization of the product