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“Competitive battles” Christensen

“Competitive battles” Christensen. Munir Mandviwalla Fox School of Business Temple University. Consumers. Signals of change. Companies. Competitive battles. Signals of change.

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“Competitive battles” Christensen

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  1. “Competitive battles”Christensen Munir Mandviwalla Fox School of Business Temple University

  2. Consumers Signals of change Companies Competitive battles

  3. Signals of change

  4. Source: Christensen, C., Anthony, S., and Roth, E. “Seeing What’s Next: Using the Theories of Innovation to Predict Industry Change.” Harvard Business School Press, 2006, p.2.

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