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UX Agency

Idea Theorem is a well-established UI UX design Agency and Development Company in Toronto, Canada, which is a user experience graphic design firm that creates a Simple & Usable UI UX design for Web & Mobile. It is one of the best UI UX design firms or consultants which have experienced user interface experts. Visit www.ideatheorem.com

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UX Agency

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  1. UX DESIGN How Product Managers can drive business results through UX Design Idea Theorem

  2. ABOUT US A successful product should consist of user experience (UX) that meets the needs of the targeted users and ensures business goals are met. UX designers focus on how to align the product’s user experience and business goals together, which is the key to the project’s success. In this article, we’ll break down how the UX design process can help improve the product’s development and explain the importance of product development’s key phases.

  3. ROLE OF PRODUCT MANAGERS There are 2 ways Product Managers roll out their product: 1. The product is directly released to the assumed users and get feedback The product starts with an idea, get it user-tested and then work on creating the product. 2.

  4. EVERYDAY UX FOR PRODUCT MANAGERS For Product Managers, UX has become an essential part of product development. They have to look from the user’s perspective if they want the product to be successful. If Product Managers understand the user needs and thinking, they will be able to solve the right problem and reduce the number of re-dos and or worse stop from making the product failure. With a better understanding of the UX, Product Managers can help in 1. 2. 3. 4. 5. Growth of the product, User retention and engagement, Customer loyalty, Increase conversion rates, Save time and money.

  5. WHAT DOES A UX PROCESS LOOK LIKE? When thinking about digital products or its features, Product Managers should understand the business objectives and be able to answer the below questions first: 1. 2. 3. What problem are we solving? Who has this problem? What do we want to achieve? By answering these questions, product managers and UX Designers will be able to create an amazing user-friendly experience. By following the UX design approach, it will help digital product’s reach it’s maximum potential. UX design process can be beneficial to all types of companies (big or small, corporate or startup) and at all stages of the product’s life cycle.

  6. PHASE 1: EMPATHY PHASE STEP 1: UNDERSTANDING YOUR BUSINESS NEEDS STEP 2: UNDERSTANDING YOUR USERS – WHAT USERS NEED Gathering information from the business and their needs can help UX designers to determine further steps. It can provide insights such as: This phase primarily focuses on user research to gain a better understanding of the targeted users. Understanding the target users is crucial, as it helps develop solutions and design decisions. Your product will likely have users from a variety of backgrounds, demographics, behaviours, needs and pain points. The issues and needs they identified. Insights on what matters to them. Their needs and wants from the project. PHASE 2: UX DESIGN PHASE PHASE 4: USABILITY TESTING PHASE PHASE 3: USER INTERFACE (UI) DESIGN PHASE After establishing the business goals and user needs, the next phase into the product’s design is user experience (UX) design. UX design is not only about creating a product that is beautiful, streamlined, and easy to use. Instead, it takes a step further to design experiences to achieve specific goals with effectiveness and satisfaction. List of deliverables for UI Design Phase: The purpose of usability testing is to ensure if the targeted audience is able to use the product effectively. The goal is to ensure that the product is convenient, easy-to-use and intuitive. UI Design Design Research Style Guides and Assets Clickable Prototype

  7. CONCLUSION Now that you have a better grasp of common UX myths and misconceptions, you should have a better idea of how user experience design is important for achieving business and product goals — it’s not just about making things look good. To learn more about how UX design can help your product grow, download our Product Manager’s Guide To UX.

  8. THANK YOU

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