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Knowledge-Based Entrepreneurship

Knowledge-Based Entrepreneurship. An Invited Presentation at the Round Table on Entrepreneurship Indian Institute of Management Bangalore – 560076. INDIAN INSTITUTE OF SCIENCE. Bangalore. India.

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Knowledge-Based Entrepreneurship

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  1. Knowledge-Based Entrepreneurship An Invited Presentation at the Round Table on Entrepreneurship Indian Institute of Management Bangalore – 560076 (c) Prof Parameshwar P. Iyer IISc Bangalore

  2. INDIAN INSTITUTE OF SCIENCE Bangalore India Conceived in 1896 and established in 1909, through an inspired vision of the pioneering industrialistJamsetji Tata Notified on 28 May 1909 as a Trust under Sec. 5 of Charitable Endowments Act 1890. Deemed University in 1957 Funded directly by MHRD since 1993 (c) Prof Parameshwar P. Iyer IISc Bangalore

  3. "....to provide for advanced instruction and to conduct original investigation in all branches of knowledge, in particular, in such branches of knowledge as are likely to promote the material and industrial welfare of India.." -J. N. Tata (c) Prof Parameshwar P. Iyer IISc Bangalore

  4. INDIAN INSTITUTE OF SCIENCE Students: 2070(selected through National Test at 21 Centers) Research (PhD, MSc) Course (ME, MTech, MDes,MBA) 1532 538 Faculty: 437 315 (academic) 86 (scientific) 42 (Technical) Support Staff: 1037 Faculty-Student Ratio 1 : 4.7 Papers Published ~1419 Research Awards ~82 Visitors over 1700 Short Term Courses over 1500 participants (Indicative data as on 31 July 2005. Numbers are given for illustration purposes only) (c) Prof Parameshwar P. Iyer IISc Bangalore

  5. OUR STRENGTH A tradition of sustained Excellence Mother of many Institutions in the Country Contributor to all major National Initiatives Largest Scientific Library in the country Largest Computing environment in this part of the globe A Distinguished and Highly Acclaimed Faculty Student Access across the Country Strong in Biotechnology Material Science Information Technology (c) Prof Parameshwar P. Iyer IISc Bangalore

  6. Sponsored Research Projects, Receipts From 1998-99 to 2005-06( in Million Rs. ) (c) Prof Parameshwar P. Iyer IISc Bangalore

  7. Industrial Consultancy Projects Receipts From 1998-99 to 2005-06( in Million Rs. ) (c) Prof Parameshwar P. Iyer IISc Bangalore

  8. Industrial Consultancy Projects, 1998-99 to 2005-06(CSIC & SID) (c) Prof Parameshwar P. Iyer IISc Bangalore

  9. Academia Industry Opposing Mind Set • IndustryAcademic • Motivation ProfitRespect • Time Schedules Rigid Flexible • Area of interest SpecificGeneric • Feasibility concerns HighLow • Interest in an area Long term Short lived • Team effort AlwaysRarely • Confidentiality MustMust Publish (c) Prof Parameshwar P. Iyer IISc Bangalore

  10. Academia Industry Reasonably good collaboration.. • Manpower creation • Testing and evaluation • Diagnostics and proof checking • Technical advice and guidance (c) Prof Parameshwar P. Iyer IISc Bangalore

  11. Academia Industry Needs to be strengthened.. • Customized training at entry level • Regular training/retraining • System design and analysis • Process design and development • Product design and development • Software verification • Technology transfer (c) Prof Parameshwar P. Iyer IISc Bangalore

  12. Academia Industry Request to Academics: • Respect and recognition for applied research • Recognize the importance and modalities of team effort. • Try and involve “Pure Academics” in Industrial interaction • Industrial consultancy to be treated as “academic work” (c) Prof Parameshwar P. Iyer IISc Bangalore

  13. Model for Education-Industry Interactions • Student Projects and Internships • Summer Placement and Final Placement • Faculty-Executive Exchange Programs • Adjunct Professors from Industry • Faculty Consultants to Industry • Sponsored Contract Research • Research Partnerships and Alliances • Faculty Entrepreneurship and Incubations (c) Prof Parameshwar P. Iyer IISc Bangalore

  14. Technology Transfer to SME’s • Survey conducted by IISc in 1986, 1996, and 2006 • Basic objective was to identify R&D and Tech Trans needs of SME’s • Sample sizes varied between 50 (1986) and 125 (2006) • Classification of SME in terms of turnover < Rs. 5 crores (1986 base) (c) Prof Parameshwar P. Iyer IISc Bangalore

  15. Tech Trans to SME’s: Survey Results • Nature of R&D Needs • Moved up the Value Chain from Testing, Evaluation, and Diagnostics to Product, Process Design and Development • Greater number of requests for Advice on R&D and Transfer of Technology • More requests for Manpower development and HR Training (c) Prof Parameshwar P. Iyer IISc Bangalore

  16. Tech Trans to SME’s:Survey Results (c) Prof Parameshwar P. Iyer IISc Bangalore

  17. Tech Trans to SME’s:Survey Results • Increase in awareness of Intellectual Property and Licensing issues • Increase in awareness of Secrecy and Confidential Disclosure issues • Heightened interest in exports and global markets • Definite trend towards knowledge-based entrepreneurship (c) Prof Parameshwar P. Iyer IISc Bangalore

  18. (c) Prof Parameshwar P. Iyer IISc Bangalore

  19. Managing and Organizing Innovation in Emerging New Knowledge Economy Prof Parameshwar P. Iyer CSIC Management Studies Indian Institute of Science (c) Prof Parameshwar P. Iyer IISc Bangalore

  20. Objectives • Learn from wisdom of world class performers • Generic model for managing and organizing innovation • Links between innovation and performance at management level • Links between innovation and process parameters at organizational level (c) Prof Parameshwar P. Iyer IISc Bangalore

  21. Methodology • Synthesis of model for managing and organizing innovation (literature) • Informal semi structured interviews with 32 top managers in innovation led corporates • How do executives look at productivity and innovation • How do they achieve and maintain status • What best practices would they recommend (c) Prof Parameshwar P. Iyer IISc Bangalore

  22. Results: Model for Managing and Organizing Innovation • At the management level, innovation linked to: • 1. Focus • 2. Mastery • 3. Intensity • 4. Integrity (c) Prof Parameshwar P. Iyer IISc Bangalore

  23. Results: Model for Managing and Organizing Innovation • At the organizational level, innovation is strongly correlated to: • 1. Processes • 2. Relationships • 3. Commitment • 4. Belonging (c) Prof Parameshwar P. Iyer IISc Bangalore

  24. Model of Managing Innovation • Enable people to become effective and efficient in innovative actions processes • Which management characteristics are necessary to manage innovation? • Which organizing characteristics are necessary to manage innovation? (c) Prof Parameshwar P. Iyer IISc Bangalore

  25. Model of Managing Innovation (c) Prof Parameshwar P. Iyer IISc Bangalore

  26. Conclusions • IISc is a premier Institute of higher learning, which is also recently involved in promoting Technology Transfer for Entrepreneurship • The CSIC in IISc has been involved in promoting knowledge-based consultancy for technology generation and transfer to industry (c) Prof Parameshwar P. Iyer IISc Bangalore

  27. Conclusions … • SME’s have traditionally availed consultancy assistance from IISc • In recent times, the nature of R&D needs of SME’s has shifted from Testing/ Evaluation/ Diagnostics to Product/ Process Design and Development; and to Advice on R&D (c) Prof Parameshwar P. Iyer IISc Bangalore

  28. Conclusions … • A study has been conducted to look at ways of managing and organizing innovation at the firm level • The study has found that at the management level, innovation is fostered by Focus, Mastery, Intensity, and Integrity (c) Prof Parameshwar P. Iyer IISc Bangalore

  29. Conclusions … • The study has also shown that at the organizational level, innovation can be promoted by Processes, Relationships, Commitment, and Belonging. • The future is sure to see a fast and accelerating growth of Knowledge-Based Entrepreneurship, especially in Small and Medium Entreprises. (c) Prof Parameshwar P. Iyer IISc Bangalore

  30. Thank You.. Any Questions • For more details and any related information, please contact: • Prof. Parameshwar P. Iyer, PRS Associate Chairman Center for Scientific and Industrial Consultancy Associate Faculty Department of Management Studies INDIAN INSTITUTE OF SCIENCE BANGALORE - 560 012 Phone: 080- 22932448, 23340134, 22932908 98861 02448 (M), 23602278 (R) Fax: 080- 23314845, 23600683 (c) Prof Parameshwar P. Iyer IISc Bangalore

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