Email List Guide - How To Build An Email List From Scratch

1. Email List Genie

2. Copyright ©All rights reserved worldwide. YOUR RIGHTS: This book is restricted to your personal use only. It does not come with any other rights. LEGAL DISCLAIMER: This book is protected by international copyright law and may not be copied, reproduced, given away, or used to create derivative works without the publisher’s expressed permission. The publisher retains full copyrights to this book. The author has made every reasonable effort to be as accurate and complete as possible in the creation of this book and to ensure that the information provided is free from errors; however, the author/publisher/ reseller assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein and does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet. Any perceived slights of specific persons, peoples, or organizations are unintentional. The purpose of this book is to educate and there are no guarantees of income, sales or results implied. The publisher/author/reseller can therefore not be held accountable for any poor results you may attain when implementing the techniques or when following any guidelines set out for you in this book. Any product, website, and company names mentioned in this report are the trademarks or copyright properties author/publisher/reseller are not associated or affiliated with them in any way. Nor does the referred product, website, and company names sponsor, endorse, or approve this product. of their respective owners. The COMPENSATION DISCLOSURE: Unless otherwise expressly stated, you should assume that the links contained in this book may be affiliate links and either the author/publisher/reseller will earn commission if you click on them and buy the product/service mentioned in this book. However, the author/publisher/reseller disclaim any liability that may result from your involvement with any such websites/products. You should perform due diligence before buying mentioned products or services. This constitutes the entire license agreement. Any disputes or terms not discussed in this agreement are at the sole discretion of the publisher. Email List Genie

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5. Introduction As a marketer, even if you’re a beginner, you almost certainly understand the importance of, and power of, an email list. Nowhere else can you find a truly captive audience you can contact time and time again, and if you treat them right, your subscribers can continue to be a goldmine for many years to come. The trouble is that most people are missing out on an unbelievable number of subscribers, because they fail to think outside of the Internet. In this guide, you’re going to learn about some of the most shockingly simple sources of mailing list subscribers. If you want to add more subscribers to your list without spending a fortune, one of the best things you can do is stop focusing your entire list building efforts online and start seeking subscribers elsewhere. Remember, not everyone is online 24/7. In fact, not everyone even uses the internet all that much. They may have it in their home. They may use it fairly often to check email or watch Netflix. But how many think of using it to search for information about their favorite hobbies or their most pressing problems. Many do, but certainly not all! By concentrating some of your efforts online, you’ll be able to pick up a large number of new subscribers that probably haven’t even heard of your competition, making it much easier to sell to those people. Additionally, you’ll be able to pick up subscribers who may not be as reluctant to subscribe to an email list, because many will not have been Email List Genie

6. spammed by a list they signed up to (simply because they haven’t signed up to an email list before.) It may sound daunting at first to think of trying to find subscribers offline, but it’s not as difficult as you think. It was probably pretty scary to think of building a list at all when you first got started in marketing, wasn’t it? You’re about to learn some of the most surprising sources of free email subscribers, and how to access those sources quickly and easily. You may even build some powerful marketing partnerships in the process! So let’s get started. Email List Genie

7. Partnerships One of the best ways to get more mailing list subscribers is to form partnerships with local businesses (or even businesses in other locations) in order to leverage their marketing power while also benefitting them. Here’s how it’s done: 1.Create a small postcard, business card or flyer that tells people what freebie you’re offering as a signup incentive and include the URL to your squeeze page. 2.Approach a local business within your niche, or at least closely tied to it, and tell them you want them to distribute your marketing material. 3.In exchange, you can offer to send an email to your subscriber list on their behalf once every so often (bi-weekly, monthly, yearly, whatever you decide on.) 4.The business owner can then distribute your material in their shopping bags, on their checkout counters, on their bulletin board, or wherever else you and the owner agree on. You can both benefit this way; because you get additional subscribers that match your niche, while the business owner gets access to the marketing list, you have already built without building his or her own list. Email List Genie

8. Partnerships work best if you are using a direct niche connection. For example, if you are selling a workout DVD you created, you’d want to partner with gyms and other similar businesses. However, you don’t necessarily have to have an exact match for the partnership to be beneficial. For example, you might find success offering your fitness DVD in a woman’s clothing store, a lingerie shop, a tanning salon, or even a hair salon. Think of where your potential customers might shop, but also remember that the business owner will also want to believe your mailing list is a close enough fit to make it beneficial for him. If you are worried about approaching businesses in person, simply create a query letter and send it to local business owners you think would be a good fit and then let them come to you. This way, you’ll feel less like you’re intruding and if they contact you then you can be sure they at least have some interest in your proposal. Email List Genie

9. Magazine Advertising One major source of mailing list subscribers that a lot of people tend to overlook is magazine advertising. They tend to think it’s too expensive, or that magazine readers aren’t internet savvy. First of all, most people are at least partially internet savvy these days. So just about any source of traffic will connect you with a decent number of people who have internet access and know how to make use of it. But as more and more people use the internet instead of traditional media, magazines are finding it harder and harder to sell advertising and the cost has dropped considerably in many publications. You can also contact the magazine just before their publishing deadline to see if they have any unsold advertising slots that you might be able to get at a discount. This could save you a significant amount of money. The great thing about magazines is that they are available in just about any niche you can think about. Even if there isn’t one exactly in your niche, you can always find one that would involve a great potion of your market. (For example, advertising in a fashion magazine if you have a fitness product.) Email List Genie

10. Local Giveaways & Events Keep an eye out for local events where you can find people who might be interested in your niche. Conventions in your niche would be ideal, as would swap meets or other events where your potential customers might gather. Let’s say you’re selling that hypothetical fitness DVD and a large fitness convention comes to town. You could set up a booth at that convention (or even look into sharing a booth with someone else so you don’t have to pay for the whole thing on your own) and hand out your flyers letting people know a little about you and how to join your email list to get your free giveaway report (or whatever else you’re offering.) Even if you don’t set up a booth, you may be able to walk around and pass out business cards or flyers to visitors. (Just be sure you find out the rules on this. Some conventions won’t allow it, and you’ll only get kicked out by security if you’re caught.) One of the great things about attending conventions like this is that you also have the opportunity to meet other businesspeople in your niche with which you can partner, thus potentially locating another source (or sources) of leads. Email List Genie

11. Free Stuff Incentives online are a good way to get subscribers, but offline freebies can also be a great incentive. For example, a local gym might allow you to pass out free bottles of water that have been re-labeled with your marketing material that have your URL on them. Yes, it will cost you a bit of money to buy these incentives, but if you’re in a highly targeted area and you buy in bulk, they shouldn’t cost you all that much compared to the cost of acquisition for your typical email subscriber. Here are some ideas of free items you could give out: Pens Bottles of water Magnets Stickers Just be sure to tailor the items you give out to your target market, as well as to the location in which you’re handing them out. (For example, hand out water bottles at gyms or the beach, and hand out pens at schools, libraries, and office complexes.) Email List Genie

12. Free Sources There are actually places you can advertise for free if you know where to look. Sure, some of them may not be as targeted as you might hope. However, the fact that they are free means you don’t have to worry about this, as your only expense will be a flyer or business card (which you should already have for use with some other methods) or a little time. Local Saver Papers Most locales have a saver paper that is full of local ads and coupons. This could be called something like: The Thrifty Nickel The Thrifty Saver The Budget Saver You get the idea. These local papers can be a goldmine of free or very low cost ads, and if your product even remotely has mass appeal, they can be a great source of free leads. This is especially true if you have a great squeeze page and offer. Email List Genie

13. Online Classified Ads Sites like Craigslist can be a good fit, especially if your product can fit into one of their categories and you can keep from having your ad marked as spam by users. Be sure to include something like ?free report? in your title so that people don’t feel misled by your ad. This will draw more negative attention to you. Don’t give people a reason to report you. You can try putting your ad into ?free? under the ?for sale? section if you don’t find that your niche fits elsewhere. If you’d like the offline version of this, simply place ads in your local newspaper. Bookstores You’ll need to get permission for this one. Otherwise, you could end up getting banned from your local bookstore, which is no fun for anyone. Email List Genie

14. But you can get postcard-sized or bookmark-sized ads printed that you can slip inside books that relate to your target market. Just slip the ad inside the front cover of the book. Not only will the eventual buyer see your ad, but potentially dozens of browsers as well. Hotels If you have a product that has mass appeal, hotels and motels can be a great source of subscribers. This is especially true if your product would appeal to travelers. The best place to locate your ad is inside the nightstand drawer or on the desk inside each room, however you’ll definitely need permission for this from the hotel’s manager. You could also slip ads under the door or leave them on the counter in the lobby. You should also get permission for this, but I’ve noticed a lot of people don’t bother. Restrooms This is also for products that have wide appeal, however you could also target establishments that might cater to your target market. For example, if you target young women, restrooms in clothing stores and shopping malls might be a good fit. To make use of restrooms, simply leave a handful of your marketing material on the counter, ideally a good distance away from the sinks so it isn’t destroyed by water. Email List Genie

15. Business Cards Never overlook the power of a simple business card. It may seem old- fashioned, but a business card can be an incredibly powerful marketing tool and it can work more often than you think. How many times have you met someone new, or even talked to someone you haven’t seen in years, and they asked what you do for a living? If you’re a fairly social person, this probably happens now and then. If not, you could always start a conversation with random people you meet and ask what they do, which will almost always get them to ask you in return. Boom! Business card! Simply mention you sell your fitness DVD (or whatever else) and hand them a business card. Remind them that if they aren’t interested, you’d be very grateful if they’d pass your business card onto anyone they know who might be. You never know when you might meet someone who is interested themselves or might even know multiple people who would be! As a bonus, business cards are handy for placing here and there. You can pin one on bulletin boards, leave one on bathroom counters, slip them into books, and even put stacks on counters anywhere you might find someone who is interested. Get inexpensive printing at: http://www.vistaprint.com Email List Genie

16. Conclusion If you’ve been struggling to build your email list, it’s time to start thinking outside of the box. You’re competing with a large number of marketers online, and you may find it difficult to connect with your audience if a lot of those users are subscribed to the mailing lists of a lot of other marketers in your niche. They may be reluctant to sign up to another list, and if they do, you may find they aren’t as responsive. But if you look offline, you’ll soon find that you’re reaching customers you otherwise couldn’t reach if you focused your efforts solely online. Remember, not everyone goes online on a regular basis, and not everyone searches for information in your niche online. For example, Mary Jane Smith may have a membership to the local gym, and she may have internet access, but she may never have thought to search for fitness information on the internet before. That would be a subscriber you could never reach by focusing your list building efforts solely online. But by moving some of your efforts offline, you’ll be able to pick up those additional subscribers, and you’ll have the added benefit of reaching people who may not have even heard of your competition! Good luck! Email List Genie

17. Resources You Can See My own Products: PLR MONSTER Get LIFETIME access to 2000 Products Ready to Sell - For ONLY $7 - keep 100% of the profit App Builder Start Your Own Apps Empire! App Builder $9/year, UNLIMITED Apps, Get Free $1100 App Marketing Easytube Youtube Page 1 in 1 minute Easy System - See How All My Videos Rank Page 1 in Youtube, Yours Can Be Email List Genie

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19. YouTube Rank Tracker - Track Fast & Easy Unlimited Keywords & Videos Ranking - $7 One Time Payment! Build Email list tools Bounce Exchange BounceX is a behavioral automation platform that reads and reacts to the digital body language of website visitors. === PopUp Domination This plugin is all about increasing the number of people who opt-in to your email list. === OptinMonster the most powerful customer acquisition and lead- generation solution for businesses. === Pippity Pippity sets a new bar by delivering beautiful popups in a way that's more in tune with your readers and gives you useful analytics that show the true effect your opt-ins are having. === Email List Genie

20. Ninja Popups Ninja Popups is a WordPress plugin to create popups on your website for newsletter subscriptions, social follows, recommended or related items, and more. === Viral Optins UpViral aims to be the most powerful viral marketing application available to businesses and enterprises of any size. === List Builder Sumo is a suite of free tools that can be used to grow your website's traffic. The Sumo tools are easy to install and work on any website. === Pop Over Plugin The Popover plugin is similar to tooltips; it is a pop-up box that appears when the user clicks on an element. === Drip Drip may just be the first email marketing tool to make marketing automation accessible to the masses. === Email List Genie

21. Slide In Slide In is an easy marketing tool that allows you to create messages that slide in and show themselves to your users at the exact moment you pick. === Interrupt AppSumo is a medley burrito of the greatest, geekiest products for entrepreneurs. We work tirelessly to find the most innovative, creative, and practical stuff out there and aim to bring them to you, directly and affordably. === Optin Footer The optincrusher plugin for WordPress get's visitors to your website on your email list. === Hello Bar Hello Bar helps you improve the effectiveness of your website. === Viper Bar ViperChill is a blog authored by Glen Allsopp which covers Viral Marketing === Email List Genie

22. Foobar A WordPress plugin for adding great looking notification bars to your site. === Feature Box Plugin Plugmatter is a rapidly growing WordPress plugin development company. === LeadBoxes a dynamic software company that creates simple, beautiful software and web apps that allow businesses to grow large and devoted audiences. === Gravity Forms Gravity Forms is the Easiest Tool to Create Advanced Forms for Your WordPress Powered Website. === Comment Redirect Redirect commenters who just made their first comment to a page of your choice. On this page, you could thank them for commenting and ask them to subscribe to your blog, like you on Facebook, whatever you want! === Email List Genie

23. OptinSkin The plugin was developed to fulfill our own need to split- test opt-in forms quickly and easily, anywhere on a blog, to maximise conversions and make more money. === Mail tester Check your newsletter's spam score and quality. === Email verify my addr Online Email Verify service (industrial solution) with API, list, bulk, file verification tools. Verification speed up to 5 millions per day. === Free Who is This site is a collection of Internet utilities developed by Hexillion. === Data Validation - Email Verification & Scoring The fastest way to clean your email lists and improve deliverability. Verify email addresses in real-time at the point of entry/signup with our API. === Email List Genie

24. Man drill mandrillapp.com is the actual account from where Mandrill customers can setup the service and review reports. === Send grid Delivering your transactional and marketing email through one reliable platform. === Elastice email Use Elastic Email as your outbound SMTP server to improve your delivery rates and seamlessly scale from 100 emails to 100 milion per month on our ultra-fast global infrastructure. === Mail jet Mailjet is an easy-to-use-all-in-one e-mail platform. With our transactional & marketing e-mail solution. === Smtp 2 go Email delivery, clear and simple. SMTP2GO technology gets your emails sent, while robust reporting gives you a clear picture of what happens behind the scenes. === Email List Genie

25. 10minutefunnels 10 Minute Funnels is an easy to use website & marketing funnel builder that allows businesses to create professional websites & super effective marketing systems, easily & affordably. === Dreamgrow Scroll Triggered Box Scroll Triggered Box is a WordPress plugin that displays a pop-up box with customizable content. === Exit Monitor Exit Monitor transforms your existing website traffic into paying customers. === Feature Box Plugin An optin feature box is nothing but an email subscription box that is placed right under the header of your WordPress site, but before the main content. === Foobar A WordPress plugin for adding great looking notification bars to your site. === Email List Genie

26. Growtheme It's a place for product-loving enthusiasts to share and geek out about the latest mobile apps, websites, hardware projects, and tech creations. === Hybrid-Connect Hybrid Connect is its ability to show an opt-in form with either the traditional email address sign up, for Facebook connect, depending on whether the visitor is logged into Facebook or not. === Instapage The Instapage features will help any marketing team create professional landing pages and A/B test them with the industry's most advanced analytics. === KickoffLabs KickoffLabs enables anyone to setup effortless landing pages combined with smart email marketing and social referrals to get more leads! === Launchpad Email List Genie

27. Launchpad by Obox is the best looking holding page for your WordPress site. Great for “coming soon”, “down for maintenance” or launch pages. === Launchcrock Launchrock is part of the world's largest startup launch platform, startups.co === LeadGrab With LeadGrab, you can ethically “Hijack” the traffic and social proof of ANY Website WITHOUT Paying $1,000’s in Advertising === Leadpages Leadpages generates leads and sales for your business on the web, in emails, via text messaging, and on social media. === List Builder Sumo arms you with a suite of tools to increase your traffic, build a following and track your success every step of the way. === List Goal Email List Genie

28. Know what's happening on your email list and find new ways to get more subscribers === Ninja Popups Ninja Popups is a WordPress plugin to create popups on your website for newsletter subscriptions, social follows, recommended or related items, and more === Optin Architect Optin Architect is a subsidiary of DigitalKickstart.com. Digital Kickstart provides software and training programs for marketers and online entrepreneurs. === Optin Footer The optincrusher plugin for WordPress get's visitors to your website on your email list. === OptinSkin OptinSkin is an easy to use list building plugin for WordPress that allows you to post variety of great designed forms on your blog. === Pagewiz Email List Genie

29. Pagewiz was designed to let professional marketeers, business owners and affiliates launch landing page campaigns from scratch, within minutes, and easily optimize them. === Picreel Picreel optimizes offers on your website by tracking visitors' mouse and scroll movements in real time and then serving up the best offer when they navigate away from valuable content. === Pippity Pippity makes it easy for publishers who respect their readers to create popups that convert. === Slide In Slide In is an easy marketing tool that allows you to create messages that slide in and show themselves to your users at the exact moment you pick. === Smartbribe With SmartBribe, you can add another layer by having your subscriber tweet the content in return for an extra bonus. === Email List Genie

30. Social Locker Social Locker is a WP plugin that locks your most valuable site content behind a set of social buttons until the visitor likes, shares, +1s or tweets your page. === Subscribe By Email Subscribe by Email is an optional plugin that allows your readers to be notified when you publish a new post. The plugin is not enabled by default. === SumoMe SumoMe is a WordPress plugin that offers a plethora of tools to help you grow your email list. === Thriveleads Thrive Leads is a lead generation plugin for WordPress. That sentence is not wrong, but it barely scratches the surface of what this plugin is about. === Ultimate Coming Soon Page Simple and flexible, the Ultimate Coming Soon Page plugin works with any WordPress theme you have installed on your site. === Email List Genie

31. Unbounce Unbounce is used for specific landing pages to drive (mostly) paid traffic. The sole purpose of this landing page is conversion. It could be either a lead, a sign-up, a purchase or any other call to action. === upPrev With upPrev, users can choose to either fly in or fade in a small window in the lower right of a screen when a selected percentage of the page has been scrolled through. The window will display a related headline from the category the current post is in, a link to that category and the number of articles in that category. === Viral Optins UpViral is a wonderful tool that enables you to reach the skies of online marketing. === Visual Website Optimizer Visual Website Optimizer is a market leading testing and optimization tool that allows marketers, product managers and analysts to create A/B tests and geo-behavioral targeting campaigns without having any sort of technical or HTML knowledge. === Email List Genie

32. Wisepops WisePops is a powerful popup builder that allows you to do just that. From growing your list to selling new products, WisePops is about to make you really, really good at your job. === Wishpond Wishpond is a lead generation platform offering many handy tools, with Instagram Hashtag Contest being one of them. === WPLauncher WpLauncher is a free premium wordpress theme, that is simple with a single purpose: to provide an attractive, customizable domain parking theme for WordPress users. === Email List Genie

33. Work Smarter Not Harder! We all know that using internet marketing tools can help us get big success However, did you know that using best internet marketing tools is THE key element for real success of your business? Here is why we must use marketing tools: Use tools can help you Earn more money! Save more time! Because For almost every paid tool you can find a free alternative one! Email List Genie

34. Use tools can save you time because when you have the best productivity tools, you add more hours to your day! Need more customers and more leads? You must know the best tools nowadays for you to collect emails fast and easy. Do you want your site to reach higher rankings? You will find in our guide top popular SEO tools for free and also paid ones. Do you feel that you waste a lot of time working on social media marketing? We have gathered in top tools the best top social marketing tools for to automate your social media marketing. Don't know which content to write for your audience? You can find in this guide top tools that give you top ideas to generate the best texts filled with interesting content. This big list of top internet marketing tools includes almost every tool you’ll ever need to master every aspect of a digital marketing campaign Email List Genie

35. Feel free to share this guide with your friends! They will definitely be thankful! ALL 100 TOP TOOLS CATEGORIES Content Curation Tools Social Media Tools PPC Tools Content Optimization Tools Rank Tracking Tools Tops Keyword Research Tools Keywords Ideas Tools Technical Seo Tools Top Seo Tools Link Building Email List Genie

36. Top Seo Tools Top Landing Pages Creators Twitter Trending Topics Twitter Tools For Images Twitter Hashtags Top Twitter Tools Top Facebook Tools Top Lead Generation Tools Top Autoresponders Tools Build Email List Tools Top Niche Research Tools Email List Genie

37. Top Trends Tools Ecommerce Software Screen Capture Video Audio Tools Gif Creator Tools Free Banner Creators Tools Top Online Contests Tools Twitter Tools Twitter Analysis Management Tools Competitive Analysis Tools Backlink Investigation Tools Email List Genie

38. Tools For Writers Instagram Tools Notifications Monitoring Tools New Launch Products Sites Question And Answer Sites Push Notification Tools Time Management Tools Webinars Tools Heatmap Analytics Tools Free Wordpress Tutorials Email List Genie

39. Website Templates builder Tools Website Testing And Analysis Tools File Sharing And Data Storage Tools Brainstorming And Mind Mapping Tools Top Interstitial Traffic Networks Top Solo Ad Traffic Sources Top Native Ads Traffic Networks Top PPC Networks Top PPV CPV Networks Top Mobile Traffic Networks Infographic Submission Sites Email List Genie

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42. Payment Gateways Tools Project Management Tools Customer Support Website Monitoring Tools Form Builders Website Builders Image And Cliparts Sites Design Tools Video Creating Tools Surveys Top Outreach Tools Email List Genie

43. Top Live Chat Tools YouTube Marketing Tools Mobile Marketing Tools Top Heatmaps Tools Top E-learning Platforms Top Content Tools Cloud File Storage Top Affiliate Marketing Sites Top Analytics Tools Top Social Advertising Tools Content Creation Tools Email List Genie

44. Social Analytical Tools Monitoring Sharing Tools Internet Marketing Top Forums Internet Marketing Newsfeeds Internet Marketing Top Sites Email List Genie