Mobile Advertising Market Report, Industry Overview, Growth Rate and Forecast 2023

1. Global Mobile Advertising Market Report and Analysis of Top Key Players Copyright © IMARC Service Pvt Ltd. All Rights Reserved

2. About IMARC Group Report Description IMARC is a leading advisor on management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses. IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise. IMARC’s tailored approach combines unfathomable insight into the dynamics of companies and markets with close cooperation at all levels of the client organization. This ensures that our clients achieve unmatchable competitive advantage, build more proficient organizations, and secure lasting results.

3. Report Description and Highlights Report Description Mobile Advertising Market Report By Platform (Search, Display, Video, Social Media, Websites and Others), Industry, Region Mobile advertising enables advertisers to offer consumer directed ad-content, meanwhile making it more interactive. Owing to technological advancements and increasing number of mobile phone handsets, the global mobile advertising market is expanding exponentially. Market Overview: IMARC Group’s latest study, “Global Mobile Advertising Market Report and Forecast 2018-2023” gives statistical and analytical insights into the global mobile advertising market. Mobile advertising refers to the act of sending advertisements on mobile phones. It is a departure from the traditional channels of promoting products and services which mainly relied upon newspapers, televisions, periodicals, etc. Currently, mobile advertising provides a more cost-effective mode providing wider coverage. The market has grown at a CAGR of 42.16% during 2010-2017, representing the fastest growing advertising segment. In 2017, the market was valued at US$ 133.7 Billion and by 2023, it is forecasted to reach US$ 352.8 Billion. Mobile advertising presents the companies with an opportunity to stretch out the services to the target audience more conveniently.

4. Report Description and Highlights Report Description • Nowadays, consumer directed ad-content is widely being promoted through various social media platforms such as Facebook, Google, Pinterest, BizSugar, etc. which are extensively accessed through various mobile devices. The other major factors for the proliferation of the mobile advertising industry are easy availability of mobile phone handsets and internet data. This has motivated a larger part of the consumer section to spend their disposable income on media and entertainment. Since their time spent on browsing different websites has increased, mobile advertising has become a viable source for the companies to promote their content. • Mobile advertising Market Segmentation: • Market Segmentation by Platform • Search • Display • Video • Social Media • Websites • Others • For more information, click here: https://www.imarcgroup.com/mobile-advertising-market

5. Market Forecast Sample Figure: Global: Mobile Advertising Market Forecast: Sales Value (in US$ Billion), 2018-2023

6. Market Segmentation Report Description • Request for a sample report: https://www.imarcgroup.com/request?type=report&id=805&flag=B • Market Segmentation by Region • North America • Europe • Asia Pacific • Latin America • Middle East and Africa • On the basis of regional segmentation, North America has emerged as the largest market in mobile advertising, followed by Asia-Pacific, Europe, Middle East & Africa and Latin America. • Competitive Landscape: • The competitive landscape of the market has also been examined with some of the key players. • Facebook • Google • Microsoft

7. Regional Segmentation North America Europe Asia- Pacific Middle East and Africa Latin America

8. Market Segmentation Report Description • Millennial Media • Twitter • Yahoo. • In case you have a very specific customized or specific niche needs, we can work around the scope of work and assist you with the tailor made solution. The topics covered could be technology, markets, competition, pricing trends, P&L analysis, cost analysis, price bench marking or it could also be supplementing you with the weekly or fortnight reports.

9. Team Profile Our Team Comes From Some of the Top Universities Globally. Team Profile 60% Engineering and Science 5% Others 35% Business Studies Average Experience of 7+ Years Over 2000 Independent Consultants from different sectors.

10. Partial List of Clients • We are the trusted business partners to the world's leading corporates, governments, and institutions A partial List of our Clients

11. Partial List of Clients • We are the trusted business partners to the world's leading corporates, governments, and institutions A partial List of our Clients

12. Report Description and Highlights Report Description © 2018 IMARC All Rights Reserved This Publication and all it’s contents unless otherwise mentioned are copyrighted in the name of International Market Analysis Research and Consulting (IMARC). No part of this publication may be reproduced, repackaged, redistributed or resold in whole or in any part. The publication may also not be used in any form or by and means graphic electronic or mechanical, including photocopying, recording, taping or by information storage or retrieval, or by any other form, without the express consent of International Market Analysis Research and Consulting (IMARC). Disclaimer: All contents and data of this publication, including forecasts, data analysis and opinion have been based on information and sources believed to be accurate and reliable at the time of publishing. International Market Analysis Research and Consulting makes no representation of warranty of any kind as to the accuracy or completeness of any Information provided. IMARC accepts no liability whatsoever for any loss or damage resulting from opinion, errors or inaccuracies if any found this publication. IMARC, IMARC Group and Global Therapy Insight Series are registered trademarks of International Market Analysis Research and Consulting. All other trademarks used in this publication are registered trademarks of their respective companies.

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