1 / 10

Why Digital Marketing Company Need Assistance Of Google Analytics

Google Analytics is a precious tool for digital marketing agencies that run their online marketing campaigns such as search engine optimization, social media marketing, etc. Google Analytics provides valuable insights like user behavior, real-time data, acquisition reports, etc. All of the data is very useful for a digital marketing company, and they can develop their strategy with the help of Google Analytics.

indeedseousa
Download Presentation

Why Digital Marketing Company Need Assistance Of Google Analytics

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. WhyDigital Marketing CompanyNeed AssistanceOf GoogleAnalytics? PRESENTEDBYINDEESEO

  2. Understanding DigitalMarketing withGoogle Analytics GoogleAnalyticsisafreetoolwiththehelpofwhichyoucananalyzeyourdigitalmarketingcampaignand createabetterstrategyforyourcampaignwiththehelp ofinsights.Itsfeaturesarecrucialforeverydigital marketingagency,SEOexpert,orbusinessman.By installingGoogleAnalytics,youcanchecktheusers' behavior,real-timeinsights,andgeographicalinsights. TheyuseGoogleAnalyticstomaketheirdigital marketingstrategieseffectiveandalignwiththe company’sgoals.

  3. HowDoesGoogleAnalyticsWork? AsnippetofJavascriptcodeisaddedtoeachwebpagethatwantstotrackwithGoogleAnalytics.Thecoderecordsa varietyofinformationwhenauseraccessesawebsite,includingtheuser'sHTTPrequest,thebrowsertheyareusing, andthefirst-partycookiestheyconsenttocollect.Informationonuserdemographicsandactivities,including language,geography,age,andgender,isgleanedfromthisdata.ThisdataissenttoGoogleAnalyticsbythecode.

  4. BenefitsOfGoogle Analytics 06 07 08 09 10 01 02 03 04 05 Tracking according to age, gender, location, and country. User Friendly Inteferance Free and easy to use Data collection features Website tracking and monitoring are easy Identify poor performing pages and either remove or optimise these to reduce bounce rate. Users can also create customized reports to acquire in-depth insights. Determine whether your website is tracking the right audience or not. It is a go-to tool to understand how users interact with your website. Delievers reports and alerts

  5. WhatCanGoogleAnalyticsDo? BehaviourReports Realtimereports Real-timereportsprovide themostrecentactivityof theusersonthewebsite.It showsasummaryof websiteinteractionata certainmomentoftime. AudienceReports AcquisitionReports AcquisitionReportsshow whereyourvisitorsare comingfrom.Therearefive sub-sectionsinadditionto theoverview AudienceReportsgiveyou informationaboutthe visitorstoyourwebsiteover thepreviousweek. BehaviourReportsshow howvisitorsmovethrough yourwebsite

  6. Realtimereports Real-timereportsprovidethemostrecentactivityoftheusersonthewebsite.Itshowsasummaryofwebsiteinteractionata certainmomentoftime.Ifavisitorhastriggeredaneventorpageviewwithinthelastfiveminutes,theywillbeincludedinthis report.

  7. AudienceReports AudienceReportsgiveyouinformationaboutthevisitorstoyourwebsiteoverthepreviousweek.Toseealongerorshorter time,adjustthedurationusingthecalendardrop-downinthetoprightcornerofthescreen.Additionally,youmayusethistogaugeprogressbycomparingittoearliertimes.Thisreportcontainsdataonthenumberofsessions,pageviews,bouncerate,andothermetrics.Inthepartafterthis,theseconceptswillbefurther discussed.

  8. AcquisitionReports AcquisitionReportsshowwhereyourvisitorsarecomingfrom.Therearefivesub-sectionsinadditiontotheoverview,whichshows thetopchannelsdrivingtraffictoyoursite—organicsearch,referral,social,direct,paidsearchand[other].

  9. BehaviourReports BehaviourReportsshowhowvisitorsmovethroughyourwebsite.Thesereportsprovidegreatinsightintotheuserexperienceand canhelpyourteamidentifyopportunitiestoimprovetheconversionrateofyourwebsite.Behaviorreportscanalsoshowwhattype ofcontentperformswellandwhichpagesmarktheexitpointofyoursite.

  10. THANKS FORWATCHING wwww.indeedseo.com ContactUS Info@Indeedseo.com +13239827665

More Related