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Impact of Digital Marketing Digital marketing in healthcare has breathed a new life by strengthening the visibility of hospitality services in the online space. Through digital marketing, you can reach out to patients and healthcare aspirants worldwide, build trust among the audience, and expand the growth of your healthcare services. Healthcare digital marketing service refers to the process of promoting your services to healthcare aspirants through online platforms. Digital marketing is a lucrative investment option for your online healthcare services.
RoleofDigitalMarketingin HealthcareServices People opt for online healthcare services because they can get instant responses and communicate with specialists from their comfort environment at their convenient timings. In a survey conducted by McKinsey, 75% of respondents said that they want to use digital healthcare services.
Below,wehavelistedafew statistics that reveal the importance of SEO for nourishing your online medicalcenter. 77 % of online health seekers use Google, Bing, and other search engines to look for health-related information Consumersresearchingphysicaltherapists,nursinghomes, and optometrists are the most likely to call healthcare providersafterperformingasearch Over70%ofhealth-relatedsearchersclickontheresults listedonthefirstpage 47%ofinternetuserssearchforinformationaboutdoctors orotherhealthcareprofessionals.
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