Emerging Trends and Talents

1. Emerging Trends and Talents Dave Calzaretta President Magnificent Events, Ltd. www.magevents.com Nancy Hays President Nancy Hays Entertainment, Inc. NancyHaysEntertainment.com Emerging Trends and Talents presented by: Nancy Hays Entertainment and

2. 1986-1996 Producers control access 1997-2007 Internet empowers buyers 2008-2011 Fear impacts purchases 2012- Online/Offline transparency Compensation model altered A Historical Perspective Emerging Trends and Talents presented by: Nancy Hays Entertainment and

3. Embracing complexity A world view Embracing transparency Predicting different outcomes Multifaceted business plans Diversification A new kind of team approach Profiting in Uncertain Times Emerging Trends and Talents presented by: Nancy Hays Entertainment and

4. The Boomer market Old arena acts, big concert money Retirement and Leisure market Charitable causes and events International marketing Healthcare meetings on the rise Under the radar events Emerging Markets Emerging Trends and Talents presented by: Nancy Hays Entertainment and

5. Friends, Fans and Followers, all mobile A new model for an old idea Major buying process unchanged Finding influencers Stores integrating with facebook Facebook and Google+ Social networking becomes key to process Foursquare and location based aps The F Factor, Millennials Emerging Trends and Talents presented by: Nancy Hays Entertainment and

6. Purchases become increasingly social Online and offline integration Experiential marketing Status measured in unique experiences Shared ticket buying, music, artists Before, during and after concerts F-Together Emerging Trends and Talents presented by: Nancy Hays Entertainment and

7. Research on line first Use social networks to ask others Get a feel for the tactical Buy from someone you trust in person Reinforce buying decision 3 Exposures lead to a sale The Selling Process Emerging Trends and Talents presented by: Nancy Hays Entertainment and

8. Managers, agents and bureaus Face to face selling Pulling the demand through Filling seats YouTube, social network presence Push vs. Pull Strategy Emerging Trends and Talents presented by: Nancy Hays Entertainment and

9. International and diverse General Sessions and causes Crowdfunding Multiple formats for one event Ties to a cause More gaming More festivals Other Opportunites Emerging Trends and Talents presented by: Nancy Hays Entertainment and

10. Higher priced acts work for less Gig salad Company branding through an artist Virtual Concerts Experiential marketing Hyperlocal Mobile aps More Opportunities Emerging Trends and Talents presented by: Nancy Hays Entertainment and

11. Smaller bands and riders More speakers, less entertainers Multiple formats, one event General Session entertainment Justify ROI to business message YouTube Channels replace DVDs Trends Emerging Trends and Talents presented by: Nancy Hays Entertainment and

12. Combining technology into acts More diverse talent Health and wellness Crowdfunding More Trends Emerging Trends and Talents presented by: Nancy Hays Entertainment and

13. Penetrating new markets Appealing to multiple segments Market specialization Don’t compromise the producer Reinforcing transparency Marketing the team approach Building trust not fear Building Your Brand Value Emerging Trends and Talents presented by: Nancy Hays Entertainment and

14. 2011 – 2012Dave’s Top 40 Artists on the Rise Emerging Trends and Talents presented by: Nancy Hays Entertainment and

15. Country Emerging Trends and Talents presented by: Nancy Hays Entertainment and

16. Background • Church got his start in Nashville with a publishing deal for Sony. Terri Clarke took his song The World Needs a Drink into the Top 30. His debut album Sinner Like Me was released in 2006, garnering two Top 20 singles. His second album Carolina had two Top 10 hits and his third album Chief, released in 2011, debuted at #1 on the Billboard 200. • Style • Country • Popular Songs • Love Your Love the Most • Hell on the Heart • Awards and Nominations • 2011 ACMA – Top New Solo Vocalist (won) • 2011 ACMA – Top New Artist (nominated) Eric Church www.ericchurch.com Label: Capitol Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

17. Background • The Band Perry is composed of three siblings (Kimberly, Reid and Neil). Their single If I Die Young went to #1 on the Country Charts and is 2x certified platinum. They were discovered in 2008 by Garth Brooks manager Bob Doyle who helped them land their first record deal. • Style • Country • Popular Songs • If I Die Young • Hip to My Heart • You Lie • Awards and Nominations • 2011 ACMA -Top New Vocal Duo or Group (won) • 2011 ACMA – Top New Artist (won) The Band Perry www.thebandperry.com Label: Republic Nashville Emerging Trends and Talents presented by: Nancy Hays Entertainment and

18. Background • Jerrod has been active since 2001, but was best known for writing songs for other people, including 3 songs for Garth Brooks. The song Good Ride Cowboy was one of the most listened to country songs of 2005. In 2010 he signed with Arista Nashville and released Judge Jerrod and the Hung Jury which spawned the #1 hit Lover Lover. • Style • Country • Popular Songs • Lover Lover • What Do You Want Jerrod Neimann www.jerrodneimannofficial.com Label: Arista Nashville Emerging Trends and Talents presented by: Nancy Hays Entertainment and

19. Background • Jaron Lowenstein previously recorded with his identical twin brother in the group Evan and Jaron. They had three singles which charted. His debut solo single Pray For You reached the Top 15 on the Billboard Hot Country charts. His debut album Getting Dressed in the Dark was released in June 2010. • Style • Country • Popular Songs • Pray For You • That’s Beautiful To Me • Awards and Nominations • 2010 ACA – New/Breakthrough Artist of the Year (nominated) • 2010 ACA – Single by New/Breakthrough Artist Pray For You (nominated) Jaron and the Long Road to Love www.jaronatlrtl.com Label: Universal Republic Emerging Trends and Talents presented by: Nancy Hays Entertainment and

20. Background • Pistol Annies is a country music supergroup composed of Miranda Lambert, Ashley Monroe and Angaleena Pressley. Their debut album Hell on Wheels was released in August 2011. The first single, Hell on Wheels critically praised across the industry. • Style • Country • Popular Songs • Hell on Wheels Pistol Annies www.pistolannies.com Label: Columbia Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

21. Background • Scotty is an American country singer that won the 10th Season of American Idol. At Age 17, he is the second youngest Idol winner since Jordin Sparks. His first single, I Love You This Big entered the country charts at #32 (highest debut) and sold over 170,000 unites in it’s first week. He is currently headlining the Idols Live Tour. • Style • Country • Popular Songs • I Love You This Big • Awards and Nominations • 2011 American Idol Winner • 2011 Teen Choice Awards – Breakout Artist (nominated) Scotty McCreery www.scottymccreery-official.com Label: Interscope Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

22. Background • The Zac Brown Band has charted seven #1 singles on the Billboard Country charts. Chicken Fried went to #1 in 2008, 5 years after it was originally recorded. They have collaborated with Jimmy Buffett, Alan Jackson and many others. • Style • Country, Southern Rock • Popular Songs • Chicken Fried • Knee Deep • Free • Toes • Awards and Nominations • 2009 ACM – Top New Vocal Duo or Group (won) • 2010 Grammy – Best New Artist (won) • 2010 CMA – New Artist of the Year (won) Zac Brown Band www.zacbrownband.com Label: Atlantic Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

23. Electropop Emerging Trends and Talents presented by: Nancy Hays Entertainment and

24. Background • Oh Land is a Danish singer and songwriter. Her first US Album Oh Land was released in March 2011. She opened for Katy Perry on select dates on her last tour. She also has appeared on David Letterman, Jimmy Kimmel and Craig Ferguson. • Style • Pop, Electronic and Experimental • Popular Songs • Sun of a Gun • Awards and Nominations • 2011 New Now Next Awards – Brink of Fame: Music Artist (won) Oh Land www.ohlandmusic.com Label: Epic Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

25. Background • The Xylos are a 5-piece group out of New York City. They were chosen by L Magazine as “One of 8 NYC Bands You Need to Hear”. Their music has been placed in popular television shows and commercials. Their self titled debut album was released in April 2011. • Style • Indie, Pop, Electronica • Comparable to ABBA and Kate Bush • Popular Songs • Not Enough Xylos www.xylosmusic.net Label: 1000x Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

26. Background • Tove is a Swedish singer-songwriter that first came on the scene finishing 3rd in the 2009 Swedish Idol competition. She was named one of the 10 Artists to Know in 2011 by the NY Post. Her second single White Light Moment went to #5 on the Swedish Top Singles charts. • Style • Pop, Electronica • Popular Songs • White Light Moment • Awards and Nomination • 2009 Swedish Idol (third) • 2011 P3 Guld Awards – Best Newcomer (won) Tove Styrke www.tovestyrkemusic.com Label: Sony Music Emerging Trends and Talents presented by: Nancy Hays Entertainment and

27. Background • The Ready Set is Jordan Witzigreuter. He chose the name because he was concerned with people being able to pronounce his last name. He was signed by Pete Wentz from Fall Out Boy to his record label Decaydance. His single Love Like Woe went platinum. His first album I’m Alive, I’m Dreaming was released in 2010. • Style • Electronica, Indie Pop • Comparable to NeverShoutNever • Popular Songs • Live Like Woe • Young Forever The Ready Set www.thereadyset.net Label: Decaydance Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

28. Background • Martin is a French electronic music DJ and producer from Paris. He hosts a worldwide weekly radio show called C’Est La Vie. He has been named one of the producers to Madonna’s 2011 untitled studio project. His collaboration titled Hello with Dragonette earned him a Gold records in the US. • Style • House, Pop, Funk • Comparable to David Guetta • Popular Songs • Hello Martin Solveig www.martinsolveig.com Label: Mixture Stereophonic Emerging Trends and Talents presented by: Nancy Hays Entertainment and

29. Folk Rock Emerging Trends and Talents presented by: Nancy Hays Entertainment and

30. Background • Mumford and Sons are an English folk rock band. Their debut album, Sigh No More was released in the US in February of 2010 and went to #2 on the Billboard 200 charts. They debuted in the US with an appearance on David Letterman in February 2010 and will appear on a collaborations album with Ray Davies from the Kinks. • Style • Folk Rock and Bluegrass • Comparable to Bob Dylan • Popular Songs • Little Lion Man • Cave • Awards and Nominations • 2011 Grammy – Best New Artist (nominee) • 2011 Grammy – Best Rock Song (nominee) • 2010 ARIA Music Award – Most Popular International Artist (won) Mumford & Sons www.mumfordandsons.com Label: Glassnote Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

31. Hip Hop Emerging Trends and Talents presented by: Nancy Hays Entertainment and

32. Background • Drake is a Canadian born singer, rapper and actor, appearing in 138 episodes of Degrassi: The Next Generation. He released three successful official mix tapes that caught the attention of Lil Wayne in 2009, who invited Drake to join his tour. His first official album, Thank Me Later, was released in June 2010. • Style • Hip Hop, R&B, Rap • Comparable to Kanye West, Lil Wayne • Popular Songs • Find Your Love • Over • Awards and Nominations • 2010 Juno Awards – Best New Artist & Rap Recording of the Year (won) Drake www.drakeofficial.com Label: Universal Motown Emerging Trends and Talents presented by: Nancy Hays Entertainment and

33. Background • This Los Angeles based Hip Hop Group first came onto the scene when their song Round Round was featured in the movie The Fast and the Furious: Tokyo Drift and subsequently used in the video game. Their songs have also been featured in CSI: Miami, CSI: NY, Gossip Girl and Entourage. They are the first Asian-American group to earn a top 10 hit on the US Mainstream Pop charts. • Style • Hip Hop • Popular Songs • Round Round • Like a G6 • Girls on the Dance Floor • Awards and Nominations • 2010 M.net Asian Music Awards – Best International Artist (won) Far East Movement www.fareastmovement.com Label: Cherrytree Emerging Trends and Talents presented by: Nancy Hays Entertainment and

34. Indie Pop Emerging Trends and Talents presented by: Nancy Hays Entertainment and

35. Background • Florence + the Machine is the recording name of English singer Florence Welch. Drawing from many genres including rock and soul, the group is critically acclaimed in many music circles. With strong support from the BBC, the bands first album Lungs stayed on the charts for 65 consecutive weeks. The song Dog Days Are Over was used in the American TV series Gossip Girl. They were recently listed as #51 in Time magazine’s poll of 100 Most Influential People in the World. • Style • Indie Pop, Art Rock • Popular Songs • Dog Days Are Over • Awards and Nominations • 2010 Meteor Music Awards – Best International Band (won) • 2009 UK Festival Awards – Best Breakthrough Artist (won) • 2011 Grammy – Best New Artist (nominated) Florence + the Machine www.florenceandthemachine.net Label: Island Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

36. Background • Ian Axle is a New Jersey born singer and composer that attended NYU. His song This is the New Year became well known when iTunes originally selected it as a Discovery Download and also for it’s You Tube video. Later it was featured as the title theme for MTV’s I Used To Be Fat. His debut album was released digitally in February of 2011. He made his national television debut on the Rachel Rae Show. • Style • Pop, Rock • Comparable to Ben Folds, Billy Joel • Popular Songs • This is the New Year • Leave Me Alone! • Gone Ian Axel www.ianaxel.com Label: None Emerging Trends and Talents presented by: Nancy Hays Entertainment and

37. Background • Cults formed in 2010 when Brian Oblivion and Madeline Follin were students at New York University. They began making music together to share with friends. Their three song EP Cults 7” featuring the song Go Outside earned them a “Best New Music” award from Pitchfork Media. Their self titled debut album Cults was released in July of 2011 with the song Abducted earning another “Best New Music” award by Pitchfork Media. • Style • Indie Pop • Popular Songs • Go Outside • Abducted Cults www.cultscultscults.com Label: Columbia Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

38. Background • Graffiti6 is a pop rock duo founded in London in 2008. UK Producer TommyD (Kanye West, Jay-Z, KT Tunstell) and Jamie Scott (who toured with Alicia Keyes and Kelly Clarkson) made a collection of songs for a TV campaign for the Sun Newspaper. The band has songs on VH1s Basketball Wives, Football Wives, MTVs Teen Wolf, Grey’s Anatomy and CSI:NY. • Style • Pop, Rock, Indie • Comparable to the Pet Shop Boys • Popular Songs • Annie You Save Me • Awards and Nominations • 2011 MTV Push Artists • 2011 MTV and New York Post - Ones To Watch Graffiti6 www.graffiti6.com Label: Capitol Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

39. Jazz Emerging Trends and Talents presented by: Nancy Hays Entertainment and

40. Background • Spalding is a singer and bassist that draws on many influences and styles for her original compositions. She upset Justin Beiber to win the 2011 Grammy for Best New Artist, becoming the first jazz artist to win the award. Spalding taught herself to play violin at age 5 and can sing in English, Portuguese and Spanish. She attended Berklee School of Music on a scholarship and was named one of the youngest professors at the age of 20. • Style • Jazz, Jazz Fusion, Neo Soul • Popular Songs • Little Fly • Awards and Nominations • 2011 Grammy – Best New Artist (won) Esperanza Spalding www.esperanzaspalding.com Label: Heads Up International Emerging Trends and Talents presented by: Nancy Hays Entertainment and

41. Pop Soul Emerging Trends and Talents presented by: Nancy Hays Entertainment and

42. Background • Nikki Leonti and Rich Velonskis began collaborating in 2007. Nikki was a backup singer for Carrie Underwood and Rich was a hip hop /R&B producer, winning a Grammy for “Best Rap Album” with Ludacris’ Release Therapy. • Style • Modern Doo-Wop, Pop and Soul • Comparable to the Chiffon’s or Marvelettes backed by Outkast • Popular Songs • Next Best Thing • Cat & Mouse • Money Chaser (Featured on Entourage) Nikki & Rich www.nikkiandrich.com Label: Reprise Emerging Trends and Talents presented by: Nancy Hays Entertainment and

43. R&B Emerging Trends and Talents presented by: Nancy Hays Entertainment and

44. Background • Bradley was born in 1948 and raised in Brooklyn, NY. It took Bradley 63 years to release his debut album No Time For Dreaming in 2011. His sister took him to see James Brown at the Apollo Theater in 1962, sparking his interest in music and performance. He made his way out of Brooklyn through Job Corps, a federal program that helped underprivileged families find work. He moved around the country working as a chef, always performing on the side. He was discovered by Gabriel Roth of Daptone Records, a revivalist label that celebrates the feel of funk and soul from the 1960s and 70s. • Style • Funk and Soul • Comparable to Otis Redding and James Brown • Popular Songs • The World (Is Going Up in Flames) Charles Bradley www.thecharlesbradley.com Label: Dunham Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

45. Background • Nneka is a Nigerian / German singer. Her lyrics discuss poverty, war, politics and other social issues. In 2009 she was chosen by Beyond Race Magazine as one their 50 Emerging Artists. Her first US album Concrete Jungle was released in February of 2010. She participated in the 2010 Lilith Fair Concert with Sara McLachlan, Jill Scott, Erykah Badu and Kelly Clarkson. • Style • Reggae, Soul, Hip Hop, Afrobeat • Comparable to Macy Gray meets Bob Marley • Popular Songs • Heartbeat • Awards and Nominations • 2009 MOBO Awards – Best African Artist (won) Nneka www.nnekaworld.com Label: Epic Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

46. Rock Emerging Trends and Talents presented by: Nancy Hays Entertainment and

47. Background • The Coronas are an Irish Rock band with two studio releases (Heroes or Ghosts in 2007 and Tony Was an Ex-Con in 2009). They have opened for Paul McCartney. • Style • Indie Rock, Alternative • Popular Songs • San Diego Song • Grace Don’t Wait • Heroes or Ghosts • Listen Dear • Awards and Nominations • 2010 Meteor Awards – Best Album (won) • 2009 Meteor Awards – Best Pop (nominated) • 2009 Meteor Awards – Best Live (nominated) The Coronas www.thecoronas.net Label: 3u Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

48. Background • Needtobreathe is a Southern / Christian Rock band from South Carolina. They opened for Taylor Swift on her 2011 Tour. They have had tremendous success with songs being placed in films and television (Oprah, The Hills, Prison Break, 2006 World Series, Employee of the Month, Extraordinary Measures, Cougartown). • Style • Southern / Christian Rock • Comparable to Lynyrd Skynyrd, Train • Popular Songs • Signature of the Devine • Washed By the Water • Shine On • Awards and Nominations • 2011 GMA Dove Awards – Group of the Year (Won) • 2010 GMA Dove Awards – Group of the Year (Won) Needtobreathe www.needtobreathe.net Label: Atlantic Records Emerging Trends and Talents presented by: Nancy Hays Entertainment and

49. Background • The Vaccines are an English indie rock band. Their debut album What Did You Expect From the Vaccines? Was released in March of 2011 and reached #4 on the UK Album Charts. • Style • Indie Rock • Comparable to Jesus and Mary in Chains and the Ramones • Popular Songs • Post Break-Up Sex • If You Wanna • Awards and Nominations • 2010 MTV Awards – Brand New for 2011 (nominated) • BBC Sound of 2011 – Sound of 2011 (third) The Vaccines www.thevaccines.co.uk Label: Columbia Emerging Trends and Talents presented by: Nancy Hays Entertainment and

50. Singer Songwriter Emerging Trends and Talents presented by: Nancy Hays Entertainment and