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Business and Technical Trend of Embedded Systems in Japan (Including Exhibition Info)

Business and Technical Trend of Embedded Systems in Japan (Including Exhibition Info). Hiroshi Monden Director & Technical Advisor of JASA NEC Electron Device, Device SI Business Development Div. h-monden@bp.jp.nec.com. What are Embedded Systems?. Business/Industry. FA-Clients. FA.

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Business and Technical Trend of Embedded Systems in Japan (Including Exhibition Info)

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  1. Business and Technical Trendof Embedded Systems in Japan(Including Exhibition Info) Hiroshi Monden Director & Technical Advisor of JASA NEC Electron Device, Device SI Business Development Div. h-monden@bp.jp.nec.com

  2. What are Embedded Systems? Business/Industry FA-Clients FA Back Bone Office Appliances Embedded Systems Enterprise PC WS Home Appliances PDA Web based Contents service POS Car Navi. Mobile Handset Thin Clients Digital-TV STB Consumer (C)NEC Corporation,2002

  3. Growing & Changing Embedded System Technologies From composition to fusion of technologies Domain Internet Appliances Service Expanding applications Control Logics General Purpose 3rd Party tools Solution & Domain Expertly Software Proprietary tools High Level Design System LSI War of Embedded CPU/MCU’s 4,8-bit MCU Std. Logistic Hardware Introductory Period Non-PC Period Network Period ‘70 ‘80 ‘90 ‘00 ‘01 ‘02 (C)NEC Corporation,2002

  4. Internet is a strong driving force Growing Internet Number of Host machines(W.W.) Distribution per Domain K Internet Domain Survey, 2001 July (http://www.isc.org/ds/) Penetration in Japan User 32,636,000人(2001/02) Households 24.6%(2000) to 46.5%(2001) (C)NEC Corporation,2002

  5. Movement to the Broadband Penetration of the Broadband • In 2005, 10M of Internet household use broadband access line. K (C)NEC Corporation,2002

  6. Firms Hospital Stores Banks School Government TV Station Home Internet Casting EC government Contents Download Moving Vehicles Voice Communications ITS IP telephone services “Internet/Broadband Applications” "Broadband" (C)NEC Corporation,2002

  7. General Architecture for Network (Embedded) Appliances Operating systems is one of the most important keys for embedded system design Applications Browser Java TCP/IP Divers etc.. Middleware OS ITRON Linux Wince VxWorks. etc.. abstraction level Hardware (C)NEC Corporation,2002

  8. Hands Set is still large target application Number of Mobile Phone Users (Handset=Users*1/3) (1000persons) 20M use the I-mode Maybe over estimated (C)NEC Corporation,2002 (NEC Mobile Div.)

  9. OS used in the last development project Valid Answers : 945 Uses no OS because we not need it Commercial ITRON specification OS In-house ITRON specification OS or BTRON specification OS Uses no OS by reason of some problems Windows 3.1/95/98 /NT Wind River System's Other in-house OS MS-DOS or compatible Integrated Systems's Other commercial OS Microware Systems's Accelerated Technology's OSEK/VDX specification OS Windows CE UNIX OS Microtec/Mentor's CTRON specification OS (C)NEC Corporation,2002 (C)TRON association ‘98-’99

  10. Java and ITRON runs on a mobile handset • K-Java for DoCoMo 503i • Write Once Run any handset • Variety of Contents • Time to market • Secure System can be realized • μITRON3.0 (C)NEC Corporation,2002

  11. Increasing software, Digital TV and mobile handset Software Size 10M 8M New Internet TV 6M 4M For Digital Satellite Java powered handset 2M Character Multiplexed iMODE handset 1M Existing TV 0 1991 1995 2000 (C)NEC Corporation,2002 Nikkei Electronics’98+NEC

  12. Characteristics of the Japanese RTOS Market(excluded non-RTOS designs) • Around 50% uses ITRON spec. RTOS • for deep embedded systems • Open spec • 25% uses in-house OS • Need to control source code • 25% uses off the shelf RTOS • WinCE • Vxworks/pSOS/QNX..etc Potential OSS (C)NEC Corporation,2002

  13. EmbeddedTechnology2002 Exhibition Trend Overview

  14. Major Exhibitions for Soc/Embedded Systems EDSF Electronic Design Automation & Solution Fair CEATEC Combined Exhibition of Advanced Technologies ESS Embedded System Solution ESEC Embedded Systems Exhibition & Conference Et(exMST) Embedded Technology 5/B 6/E 2Q 10/M 11/E 1/E LSI Design Technologies Software/System Design Technologies Products/Technologies (C)NEC Corporation,2002

  15. What is Embedded Technology2002 ? • An Exhibition solely for Embedded Systems Technologies • Since 1986 • Original name MST stands for Microcomputer Systems and Tools fair • Organizer: Japan System House Association(JASA) • Now, one of the largest Exhibition and Conference for embedded systems technologies in Japan (C)NEC Corporation,2002

  16. Recent Records of MST(Embedded Technology) Heisei Recession (C)NEC Corporation,2002

  17. Structure of Et2002 Conference Center Keynote Speech Big Sponsor's Seminar Academic Conference Workshop Exhibition Hall Tutorials Exhibition Hall 1F Business Lounge Technical Seminars Annex Hall 2F Workshop Panel Discussions Special session (C)NEC Corporation,2002

  18. Exhibitor’s Expectation for Exhibition • Continuous Growth • To cover wide range of objects • To drive actual businesses • Exhibition for Professionals • Technology and business oriented • No amusement show • Communication space • Among industries, exhibitors and visitors • Between academic and industry (C)NEC Corporation,2002

  19. Prospect for the 21th • Pursuing harmonization between Academics and Industry • University Pavilion • Introducing Academic Society General Meetings/Workshop • Stepping up to ET2002 in Asia • Indian Pavilion in’0-01 • Singapore!(tentative) • China, Korea (C)NEC Corporation,2002

  20. Macro Economics Condition GDP Records & forecast(‘02) (%) (C)NEC Corporation,2002

  21. Major Equipment Market Forecast FY99/1Q=1.0 FY99 FY00 FY01 (C)NEC Corporation,2002 (Source:NEC Electron Device)

  22. Semiconductor market indicates Embedded Business potential User generation Environment Distance from the Market Structure change Actual Products Rapidly Changing Market Needs for Semi New Production Systems:EMS Driving Events New Business Model New Technology (C)NEC Corporation,2002

  23. W.W Semiconductor Shipment 2001, Communication & Handset Bubble Crush ($B) AGR 13%/year (‘81~’01Average) 1985, Reaction of VCR & Consumer boom. Drop in 26% 1998, Economic Crisis in ASIA 1991-92 Recession In USA (C)NEC Corporation,2002 (CY)

  24. Conclusion • In spite of recession, Internet continues to grow • Broadband Internet creates new business for embedded industry • Service and Solution oriented design is a key to win • Need more time to market effort with • Proper use of IP and design methodologies • High Level design becomes more important for System LSI • Software Project can be a pitfall of development project • Semiconductor market, hopefully, may recover Q3 in 2002 • Exhibition such as ET is a barometer of the industry activities • Thailand is a big candidate for collaboration with Japan Embedded Industry (C)NEC Corporation,2002

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