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The success of social media marketing in Malaysia lies in the correct mix of fruitful strategies. The wrong combination will simply decrease the traffic from targeted customers rather than attract them.
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The success of social media marketing in Malaysia lies in the correct mix of fruitful strategies. The wrong combination will simply decrease the traffic from targeted customers rather than attract them. As a social media marketer, the best way to boost your social media strategy is to first find why it falters in the first place. Listed below some mistakes that you might have overlooked: Being casual with unconstructive feedback: If you’ve ever dealt with a salesperson, you would not expect him to become defensive when you’ve a complaint or be careless regarding your concerns. So why would your followers on social media? Keep in mind, whenever anyone says something bad about you on social media, the rest of your followers can see them. And they will be keen to see how you respond. For businesses, this is a nail-biting scenario. But it’s totally preventable. Here’s how: Have someone competent behind the wheel: Experienced professionals like social media professionals will take an impartial approach to the negativity & know that being casual about it serves no purpose.
For instance, they know that being uncaring to comments like "your product sucks! I want my money back" does not really help anyone. A well-planned reply on the other hand, helps both your reputation & appeases rising tempers. Making use of social-media tools to schedule same posts on all platforms: Social media management tools let marketers post the same content on different social media platforms at once. Several businesses employ it to schedule posts. And it has worked for them too. But oftentimes, people employ these tools as a shortcut to schedule same posts on different platforms. It's an indolent tactic & shows that you don't care how your content is obtained by audiences. Remember, what works on Facebook or Twitter won't inevitably work on LinkedIn. Every social media podium was created with precise target audiences in mind. A 140 character tweet, for instance, won't sit well with LinkedIn audiences who look forward to more comprehensive posts. Improve your social media strategy first, to make the most of your social sharing tools. Take your time to learn regarding the unique capabilities of each platform. Limit yourself to 2 or 3 platforms if that is what it takes. For instance, posts that are rich in imagery are more successful on Google+. Avoiding social share buttons: Business owners generally reserve their best content for their websites. Content such as informative blogs, for instance, institute them as experts in their niches.
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