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European Chapters update. Chapter Leaders Conference 30 th April 2006, Dallas, Texas. Chapter Leadership Conference. Feedback. European membership overview. Membership Objective 2005 - 2006. 1,608 members by June 2006 in Europe 75% retention rate 600 New members Maintain 50/50 balance.
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European Chapters update Chapter Leaders Conference30th April 2006, Dallas, Texas
Chapter Leadership Conference Feedback
Membership Objective 2005 - 2006 • 1,608 members by June 2006 in Europe • 75% retention rate • 600 New members • Maintain 50/50 balance
EMEA Membership Europe Wide Year End Membership Target: 1608 Actual to date : 1564 Year End New Membership Target: 600 Actual to date : 429
EMEA Membership Breakdown Total EMEA Membership: 1564
Chapter news • MPI Spain Chapter has been approved by the IBOD in February • Quarterly conference calls with Presidents and Presidents-Elect • Transition from AMS to CMS • Stronger marketing and recruitment activities during international and local tradeshows – more than 75 members recruited in 2005-2006
Chapter Marketing Funds • Update Chapter Marketing Funds 2005-2006 • France-Switzerland – 1.300 Euro Creation of ‘Why MPI’ brochure in French • Belgium Chapter – 5.000 Euro Set up of a secretariat to further drive membership • Germany Chapter – 6.500 Euro Creation of ‘Why MPI’ brochure in German Creation of pull up banners for Regional Directors • UK Chapter – 10.000 Euro Market research project
Approved funds at chapters disposal Approval of European Council Application submission 1stAnnouncement 15 May 15 July Sept. 30 Sept. Review & Feedback by Staff Application Process
Foundation Chapter Grants • Finland (2500€) Membership Benefit Promotional Campaign • UK (5000$) Research • Germany (5000$) Full time intern to support the Chapter and the Directors • Italy (4000€) Website
Application process • Every 10th of the month • Application guidelines and form on mpiweb.org • Still funding left!!!
2006 – 2007 objectives • 1,841 members by end June 2007 in Europe • 75% retention rate • 660 New members • Maintain 50/50 balance
MPI Member Solutions • So far 1552 members of which 61 European members have done their skills assessment: • 1180 planners (36 in Europe) • 32 students (7 in Europe) • 304 suppliers (18 in Europe) • 2 faculty • 4 Lifetime members
Marketing material • Pop-up banner • DVD translated in French, German, Italian, Spanish and British English • Translated advertising • Powerpoint presentation • Individual and Chapter incentive scheme
European Council Update • European Platinum Speakers Programme: 12 new speakers and 39 new topics have been identified and will be integrated in the existing Platinum Speakers Programme
European Council Objectives 2006 -2007 • Consolidate the Chapter activities to increase market penetration and enlargement of the membership base in high potential markets through the development of a European Chapter Development Plan for the years 2007-2010 to include (but not restricted to) the following: • Investigate the possibility of staff decentralisation to further support the local chapter needs in terms of development • Customisation of marketing materials (including translations) to ensure local relevance • Analyse the local competition and identify the competitive advantage for each of the Chapters • Further articulate and strengthen the value proposition of the Chapters in their respective areas • Strengthen the chapters’ positions as distribution channels of the MPI products
European Council Objectives 2006 -2007 • Support and further develop the integration, promotion and execution of the existing projects: • MPI Member Solutions • CultureActive Tool launch • Procurement research
European Council Objectives 2006 -2007 • Revise the grant applications submitted to the MPI Foundation Europe and make relevant recommendations to the MPI Foundation Projects Committee.
FOCUS 2006 • € 600,002 secured to date • Campaign has been finalised at PEC-E • Two important projects have requested funding: • CultureActive Tool • European best practices within procurement • Individual donor campaign
Strategic Partnerships • European Partnership programme is being finalised with 10 European Partners: • Center Parcs Europe, EIBTM, Grimaldi Forum, IMEX, Le Méridien, MCI, RezidorSAS, Starwood, Toronto Unlimited, VisitLondon • Provide structural funding (€150,000 per year) to the European Operations • Presentations made at ACTE, UFI and WTO TSA Conference • Enormous interest in MPI MemberSolutions
European Chapter Leaders’ ForumSeptember 2006location tbc • President • President-Elect • VP Education • VP Membership