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SOWK 6003 Social Work Research Week 9 Survey Research. By Dr. Paul Wong. Survey Research is to…. The administration of questionnaires to a sample of respondents selected from some population
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SOWK 6003 Social Work ResearchWeek 9 Survey Research By Dr. Paul Wong
Survey Research is to…. • The administration of questionnaires to a sample of respondents selected from some population • Especially appropriate for making descriptive studies of large populations; survey data may also be used for explanatory purposes
Questionnaires may be used in 3 ways: • Self-administered questionnaires • Face-to-face administrations • Telephone/web-based surveys
Non-responses • Require follow-up mailings for self-administered questionnaires should be sent to potential respondents who fail to respond to the initial appeal • Properly monitoring questionnaires returns will provide a good guide to determining when a follow-up mailing is appropriate
Characteristics of interviewers • Neutral • Trained
Advantages of self-administered questionnaires • Cost-effective; • Lack of interviewer’s bias; • The possibility of anonymity and privacy to encourage more candid responses on sensitive issues
Fact-to-face • Fewer incomplete and misunderstood items; • Higher return rates;
Weaknesses • Somewhat artificial and potentially superficial
Using IT for survey • Computer-assisted data collection • Respondents may not be representative of the intended population
Useful information: • http://www.aapor.org/Poll_andamp_Survey_FAQs.htm • About web survey: • http://www.websm.org/b/Codes__Standards/archive/? • Make good use of our C&S D information
In class activity 1 Please go to google.scholar and find a survey study that is related to your research proposal