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Audio & Video Production

Learn about the common tools in the Adobe Premiere Tools Panel (Toolbox) used for editing clips in the timeline. Understand the three stages of video production: pre-production, production, and post-production.

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Audio & Video Production

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  1. Audio & Video Production Prelim Lecture 2

  2. Adobe Premiere Tools Panel (Toolbox) • Toolbox • Thetoolbox contains common tools used for editing clips in the timeline.

  3. Adobe Premiere Tools Panel (Toolbox) • Selection tool (V) • The default tool, used to select clips in the timeline. • Track Select tool (M) • Select all clips on a track from a given point, or select multiple tracks.

  4. Adobe Premiere Tools Panel (Toolbox) • Hand Tool (H) • Drag the timeline view left and right. • Razor (C) • Cut a clip (or multiple clips) into two clips. • Rate Stretch tool (X) • Change the duration of a clip while simultaneously changing the speed to compensate.

  5. Adobe Premiere Tools Panel (Toolbox) • Pen tool (P) • Create control (anchor) points. • Zoom Tool (Z) • Click in the timeline to magnify the view, or drag and select a rectangular area to zoom into. • Slip Tool (Y) • Move a clip's in and out points by the same amount simultaneously, so the rest of the timeline is not affected.

  6. Adobe Premiere Tools Panel (Toolbox) • Ripple Edit tool (B) • Adjust an edit point and move other clips in the timeline to compensate. • Slide tool (U) • Move a clip back and forth in the timeline, while simultaneously adjusting adjacent clips to compensate.

  7. There are three stages to film-making • Pre-Production • Production • Post-production

  8. Video Production Stages • Pre-Production • is the process of fixing some of the elements involved in a film, play, or other performance. Pre-production ends when the planning ends and the content starts being produced. • Scripting & Storyboard • Storyboard -is a great tool to plan out the overall effort of your video production. Consider the following items: • Shoot locations • Subjects • Types of Camera Shots – (close-up VS long shots)

  9. Improve Your Video Pre-Production With A Script • A Script, in its simplest terms, is your structural outline for the content that will be spoken throughout your video.  • Three main components that your script should have in place: • Introduction – The start of your video is where you need to grab your audience’s attention. • Body – The body of the script should include details of the products or services that your business is selling. • Conclusion – Your concluding statements need to convert your target audience into believers.

  10. Video Production Stages • Production • Production begins once the footage is recorded. This process will capture all the scenes and information captured in the pre-production process.

  11. Video Production Stages • Post Production • is part of the process of filmmaking, video production and photography. • Processes • Video editing the picture of a television program using an edit decision list. • Writing, recording, and editing the soundtrack. • Adding visual special effects. • Sound design, sound effects, ADR, foley and music. • Transfer of colour motion picture film to video

  12. END

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