1 / 16

I&R Services: Access, Information, and Assistance for All

We provide unbiased and plain English information, help people prioritize their needs, and connect them to relevant resources and services. Our weaknesses include dependence on jargon and slow adoption of new technologies. We need to improve branding and self-promotion. Opportunities exist for us to become information "Sherpas" and forge innovative partnerships. Threats include search engines, commercial providers, turnover, and lack of understanding from funders.

jacobb
Download Presentation

I&R Services: Access, Information, and Assistance for All

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Is I&R a Delorean in a Tesla World? Francie Kranzberg, Christopher Moore & Sanya Smith

  2. Why a Delorean? https://www.youtube.com/watch?list=PL96478722DF7FF45E&v=pLRk4xG-JCI

  3. What do we do best? • Explain how to access services (and in plain English… ) • Suggest questions to ask and who to speak to… • Assessment! • Helping people prioritize their needs (and in plain English… ) • What they are looking for

  4. What do we do best? • We give information that is unbiased (and in plain English… ) • Just the facts, Ma’am – we have nothing to sell • Brainstorming (informal resources)

  5. What are our weaknesses? • Too dependent on Jargon (and in plain English… ) • We use words that the public doesn’t understand • Alphabet Soup! (and in plain English… ) • It’s a good idea to actually write out the name of the resource at least once in every entry • Slow to adapt to new technologies and resistant to change (and in plain English… ) • How many of your agencies actually have – and use – Facebook, Instagram, Twitter, etc.? • How of your agencies utilize text messaging and/or chat?

  6. What are our weaknesses? • Branding – how many of your agencies’ websites have the AIRS and/or the I&R logo? (and in plain English… ) • Are we promoting ourselves as I&R providers/services? • Self-Promotion– how proactive are we in letting other agencies know about who we are and what we do? (and in plain English… ) • If we see a website that should have our agency and/or 2-1-1 listed, do we call them to let them know about us? • How often do we brag about what we do?

  7. What opportunities exist for I&R? • Way more information than people can realistically sift through – we can be their information “Sherpas” (and in plain English… ) • Guides • The opportunity to persuade other resource providers to not reinvent the wheel, but to either buy our information or to refer to or work with us? • The opportunity to make Google and other search engines our partners rather than our adversaries • Innovative outreach and partnerships

  8. What are the threats to I&R? • Google and other search engines • A generation that doesn’t use the phone • Commercial providers that have something to sell, but convince the public that they are impartial • Turnover as an industry • Funding • Funders and others who make decisions who don’t understand the importance of what we do

  9. QUESTIONS FOR CONSIDERATION…

  10. How Important is Our Database? • Who is it for? • Does it need to be kept up to date?

  11. Call Volume • Has anyone here had an increase in call volume in any of the past three years (do not include increases due to natural disaster). • For non-aging I&Rs – what is the average age of your callers? • For aging I&Rs – what is the average age of your callers?

  12. Does the World Know What We Do? • And perhaps more importantly, does the Human Services community know what we do?

More Related