1 / 10

EXPENDABLES 3 PROMOTIONAL RECAP 8/4 – 8/10/2014

EXPENDABLES 3 PROMOTIONAL RECAP 8/4 – 8/10/2014. LIONS GATE FILMS’ “EXPENDABLES 3” AND CLEAR CHANNEL MEDIA & ENTERTAINMENT Promotion Recap.

jaeger
Download Presentation

EXPENDABLES 3 PROMOTIONAL RECAP 8/4 – 8/10/2014

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. EXPENDABLES 3 PROMOTIONAL RECAP 8/4 – 8/10/2014

  2. LIONS GATE FILMS’ “EXPENDABLES 3” ANDCLEAR CHANNEL MEDIA & ENTERTAINMENT Promotion Recap • August 4th – August 8th 2014, 97.1 The Eagle (KEGL-FM)& 102.1 The Edge (KDGE-FM) hosted online contests for listeners to register to win “Expendables 3” prize packs which included a 4-pack of passes to see the advance screening on August 14th ! On August 7th, 97.1 The Eagle hosted an on-site remote for EX3 at the Gas Monkey Bar & Grill in Dallas from 7p-9p. While on-site the Eagle street team hosted “Expendables Impressionables” where listeners had to give their best impression of an Expendables character to win a EX3 prize pack & a $50 gift card to Gas Monkey! PROMOTION INCLUDED: • 8/4 – 8/10 : 15x (:15) Recorded promos per station directing listeners to the contest pages • Custom online contest pages on KDGE.com & KEGL.com • 8/4 – 8/7 : 15x (:15) Recorded promos aired on 97.1 The Eagle promoting the EX3 remote at Gas Monkey Bar & Gril • Featured Event on kegl.com • On-site 97.1 The Eagle (KEGL) provided: Banners, Station vehicle, table, music, games and prizes! • Listeners registered to win #EX3 prize packs that included EX3 swag & 4-pack of reserved passes to the advance screening while at the event! • Social Media : 1x post on KEGL Instagram of the BEST #EX3 Impression • Total Promotional Value = KDGE $10,000 & KEGL $24,500

  3. KDGE & KEGL ON-AIR MENTIONS : WEB CONTEST PROMOTIONAL SPOTS 97.1 THE EAGLE & EXPENDABLES 3SPOTS 102.1 THE EDGE & EXPENDABLES 3SPOTS : 15 CONTEST PROMO : 15 CONTEST PROMO

  4. ONLINE CONTEST ON KEGL “WIN” PAGE WEB MENTION

  5. ONLINE CONTEST ON KDGE “WIN” PAGE WEB MENTION

  6. KEGL 8/7 REMOTE SPOTS & COPY POINTS 97.1 The Eagle & EXPENDABLES 3 SPOTS SPOTS & COPY POINTS THE EXPENDABLES ARE BACK IN THE MOST PERSONAL BATTLE YET! JOIN NINETY SEVEN ONE THE EAGLE AT THE GAS MONKEY BAR & GRILL THIS THURSDAY FROM 7 TO 9 FOR YOUR CHANCE TO WIN AN EXPENDABLES 3 PRIZE PACK  AND A $50 GAS MONKEY GIFT CARD! EXPENDABLES 3 IS OUT IN THEATERS AUGUST 15TH VISIT K-E-G-L DOT COM FOR DETAILS. THURSDAY TOMORROW TODAY

  7. FEATURED EVENT ON KEGL WEB PAGE WEB MENTION

  8. 8/7 #EX3 & GAS MONKEY BAR & GRILL REMOTE PHOTOS

  9. FEATURED VIDEO ON KEGL INSTAGRAM PAGE Watch the video HERE WEB MENTION

  10. THANK YOU!

More Related