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Media Corporations

Concepts, Terms, Et Ceteras. Media Corporations. Why look at Media Corporations?. Super powerful Relationship between ownership and control Of messages Information Price Government/Politics. A Corporation is???. Legal entity/State Chartered Ownership=stock shares

jameshsmith
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Media Corporations

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  1. Concepts, Terms, Et Ceteras Media Corporations

  2. Why look at Media Corporations? • Super powerful • Relationship between ownership and control • Of messages • Information • Price • Government/Politics

  3. A Corporation is??? • Legal entity/State Chartered • Ownership=stock shares • Publicly owned in private sector=shares sold in stock exchange • Majority shareholder= majority of control • Stockholders own equity in the corp. • Privately owned=ownership of the company's stock by a small number of holders who do not trade the stock publicly • Not “really” publicly traded • Common(Vote)/Preferred (Dividends)

  4. A Corporation is??? • Independent existence=eternal • Eternal individual??? • 14th Amendment • “Corporate Personhood” • Natural vs. Legal Persons • Privacy, lobby, sue, free speech, own property • Protects shareholders from personal liability

  5. Who Owns It??? • Stockholders • Board of Directors • CEO/Managers • Proxies??? • Annual stockholder meetings vote and vote for board of directors members/management. • Annual reports???

  6. 2 Levels of Corporate Control? • Allocative: • Large Shareholders • Buying/selling (companies, toys, etc.) • Mergers/buyouts/acquisitions • The Board • Operational: • Mgmt, CEOs…hired at Allocative Levels • How many records, when, who? • Cutbacks, promotions • Day to day decisions

  7. Who Else Controls Them???

  8. Vertical Integration??? • Owning companies at different points on the production chain • Different product/service to satisfy one need • Why good? • $$$, more profit baby!!! • Ultimately leads to??? • More concentration/consolidation • Diversification/synergism/globalization

  9. Production • Distribution • Exhibition/Retail

  10. Horizontal Integration??? • A firm in the same industry and in the same stage of production “merges” with another firm in the same industry and in the same stage of production. • Content ACROSS industries/markets • Vertical???

  11. Horizontal Integration

  12. TV content, radio content, print content, web content… • This creates….?

  13. Synergy/Franchising/Cross-Market • Different commodities/markets but the same…? • Final outcome of a system is greater than the sum of its parts • Cross-market promotion • $$$

  14. Diversification? One to many… Products…synergy Industries/Markets

  15. This all leads to??? • 1 (Vertical Integration + horizontal integration=) • Concentration/consolidation • Globalization • 2 (Diversification + synergy=) • Concentration/consolidation… • Globalization… • In other markets and industries • What does 1+2 =???

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