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IAMAI 9th Marketing Conclave ’13

IAMAI 9th Marketing Conclave ’13 Special Address: Vishwanath Alluri, Founder and Executive chairman, IMImobile. The new wave of technology. Previous Generation Technology. Computing , Enterprise. Current Trend of Technology. Cloud, Mobile, Social. Forecasting box office revenue.

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IAMAI 9th Marketing Conclave ’13

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  1. IAMAI 9th Marketing Conclave ’13 Special Address: Vishwanath Alluri, Founder and Executive chairman, IMImobile

  2. The new wave of technology Previous Generation Technology Computing , Enterprise Current Trend of Technology Cloud, Mobile, Social

  3. Forecasting box office revenue

  4. Young Americans turn away from driving

  5. Consumerization of IT

  6. CIO? Does the company CIO have a future?

  7. The “new” marketing mix Devices Smartphones, Tablets, Smart TVs Channels SMS, USSD, Email, Social, In App, Mobile Web, IVR Enablers Location, Profile, Opt-in, Payments, Loyalty, coupons Customer Lifecycle Inform, Transact, Engage, Acquire, Retain, Serve

  8. The challenge today Devices Smartphones, Tablets, Smart TVs Channels FRAGMENTATION SMS, USSD, Email, Social, In App, Mobile Web, IVR Enablers Location, Profile. Opt-in, Payments, Loyalty, coupons Customer Life Cycle Inform, Transact, Engage, Acquire, Retain, Serve

  9. The need of the hour Devices Smartphones, Tablets, Smart TVs Channels UNIFIED PLATFORM SMS, USSD, Email, Social, In App, Mobile Web, IVR Enablers Location, Profile. Opt-in, Payments, Loyalty, coupons Customer Life Cycle Inform, Transact, Engage, Acquire, Retain, Serve

  10. IMImobile OPENHOUSE OPENHOUSE is designed for SMEs and large enterprises to create innovative mobile engagement and employee productivity solutions. OPENHOUSE is a secure, cloud-based platform that makes it simple to access and deploy telecommunication APIs. Social Mobile • Ready-to-use applications Customer engagement across mobile and social channels • APIs Standards compliant APIs exposing telecom network capabilities • Extensible Easy on-boarding of new APIs and applications Cloud

  11. Thank you Vishwanath AlluriFounder & Executive Chairman, IMImobile

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