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Streaming services have become increasingly popular, especially during the pandemic, as many people are forced to spend more time at home. Among these services are VOD and OTT, two concepts that are often used interchangeably, yet they are quite different. This article will explore the definitions, features, and benefits of VOD and OTT streaming services, as well as their distinctions.<br>
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Understanding the Differences Between VOD and OTT Streaming Services Streaming services have become increasingly popular, especially during the pandemic, as many people are forced to spend more time at home. Among these services are VOD and OTT, two concepts that are often used interchangeably, yet they are quite different. This article will explore the definitions, features, and benefits of VOD and OTT streaming services, as well as their distinctions. What is VOD Streaming? Video on Demand, commonly known as VOD, is a technology that allows users to watch their favourite movies, TV shows, and other videos at their convenience. Before the advent of VOD, people had to rely on TV schedules to watch their favourite programs. With VOD, users can access any video at any time, whether on TV or over the internet. Types of VOD SVOD Subscription Video on Demand, or SVOD, is a type of VOD where users pay for a monthly, six-month, or yearly subscription. The more expensive the subscription, the higher the quality and quantity of content available. Users can watch any video included in their subscription package at any time. Some platforms may refuse
access to videos that are not included in the subscription package or require an additional fee. TVOD Transactional Video on Demand, or TVOD, is the opposite of SVOD. In this type of VOD, users only pay for the videos they want to watch, and there is no subscription required. Users can choose the movie they want to watch, pay for it, and watch it in high quality. AVOD Ad-Supported Video on Demand, or AVOD, is a type of VOD where users can watch videos for free, but the platform displays ads during playback. Ads can be integrated into the video itself or shown as short commercials during playback. Users who do not want to watch ads can pay to watch the video or buy a subscription. Benefits of VOD Services ● The option to choose content based on user preferences ● The ability to watch and record videos for later viewing ● No need to buy a DVD or download a player What is OTT Streaming? Over-the-Top, commonly known as OTT, is a content provider service that goes beyond existing internet services. It allows users to watch videos, communicate with others via video, and access other forms of digital media on any device with an internet connection. Features of OTT Streaming Unlike VOD, which can use cable or satellite, OTT is limited to streaming over the internet. This means that users can only access content during a live stream and cannot access it once the stream has ended. Some OTT platforms pre-download videos to their servers to provide a smoother playback experience. Benefits of OTT Services ● Increased audience engagement ● Original content ● High-quality video and sound ● Instant and smooth playback VOD vs OTT: What is the Distinction?
While VOD and OTT are often used interchangeably, they are quite different. The most significant distinction between the two is the way they transmit data. While OTT is limited to transmitting over the internet, VOD can also use cable and satellite. Characteristics of VOD and OTT Characteristic VOD OTT Definition Any content that can be accessed upon request at any time Content transmitted over the internet Information Transfer Method Internet, cable, or satellite TV Internet Playback Allows you to play content at any time Does not allow playback whenever the user wants Examples Cable set-top box, in-flight entertainment Live streaming, online live sports Conclusion The VOD and OTT are two different streaming services with distinct features and benefits. VOD allows users to watch any video on demand, whether on TV or over the internet, while OTT is limited to streaming over the internet. VOD can use cable and satellite, while OTT cannot. Understanding the differences between these two technologies is crucial for users, developers, and testers. With the rising popularity of streaming services, it is important to choose the one that best suits your needs and preferences.