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The Impact of Iowa’s Changing Demographic on Workforce and Economic Development. Drew Conrad, CEcD The Institute for Decision Making The University of Northern Iowa. The Institute for Decision Making The University of Northern Iowa. Created in 1987 680+ clients
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The Impact of Iowa’s Changing Demographic on Workforce and Economic Development Drew Conrad, CEcD The Institute for Decision Making The University of Northern Iowa
The Institute for Decision MakingThe University of Northern Iowa • Created in 1987 • 680+ clients • Economic Development Corporations • Chambers of Commerce • CVB/Tourism • Community Planning Groups • State Agencies • Utilities • Other Non-Profits • All 99 counties & beyond • Areas of Assistance: • Organizational Planning • Community Planning • Business Retention & Expansion • Community Marketing & Business Attraction • Organizational Development • Workforce Planning & Research
Outline • Population • Characteristics of Iowans • Characteristics of Households & Families • Employment & Workforce • Things to Ponder • Useful Resources
Iowa in 2010 • 3,046,355 population • Increase of 120,031 • 4.1% growth rate • Iowa’s 99 counties • 33 grew since 2000 • 23 < 10,000 • 6 > 100,000 • Iowa’s 947 cities • 337 grew since 2000 • 664 < 1,000 • 38 > 10,000 • Iowa’s 359 public school districts • 473,493 students • 20,798 fewer than 2000 • Projected + 11,412 by 2015 • 15 fewer districts than 2000 Sources: Census Bureau & Iowa Department of Education
Iowa’s Population 3,046,355; 30th rank Sources: Census Bureau
Percentage Change 2000-2010 IA grew 4.1%; 40th rank U.S. grew by 9.7% Sources: Census Bureau
Percentage Change 1900-2010 Sources: Census Bureau
Components of Iowa’s Population Change GOOD! BAD!! Sources: Census Bureau: Population Estimates Program
2010 Population by County Type Sources: Census Bureau
Population History by County Type 56.5% of Pop. 34.8% of Pop. 20.8% of Pop. Sources: Census Bureau
Components of Population Change by County Type (2000-2009) Sources: Census Bureau: Population Estimates Program
Population Change by County Type (2010-2011) Iowa – 3,062,309 in 2011 (+0.5%) Sources: Census Bureau: Population Estimates Program
Components of Population Change by County Type (2010-2011) Sources: Census Bureau: Population Estimates Program
Population by Sex and Age U.S 120,000 60,000 0 60,000 120,000 12.0 mil 6.0 mil 0 6.0 mil 12.0 mil Sources: Census Bureau
2010 Median Age 38.1 yrs for Iowa; 33rd rank 37.2 yrs for U.S. Sources: Census Bureau
2010 Median Age Sources: Census Bureau
2010 Median Age • Only 2 counties with a median age under 30 years: • Story (28.2) • Johnson (29.8) • 72 counties with a median age 40 years or older • Dickinson (46.3) • 7 metro counties Sources: Census Bureau
2010 Educational Attainment Sources: Census Bureau: 2005-2009 American Community Survey 5-Year Estimates
Iowa’s Educational Attainment Sources: Census Bureau
Intentions of 2010 Public High School Graduates Sources: Iowa Department of Education
Households • 2.46 average size in 2000 • 2.59 for U.S. • 2.41 average size in 2010 • 2.58 for U.S. • In 2000, 27.5% were persons living alone • 11.4% are 65+ • In 2010, 28.4% were persons living alone • 11.0% are 65+ Sources: Census Bureau
Average Household Size Sources: Census Bureau
Families • Family Household Size • 3.00 in 2000 & 2.97 in 2010 • U.S.: 3.14 in 2000 & 2010 • Households with Kids • 33.3% in 2000 • 30.6% in 2010 • U.S.: 36.0% in 2000 & 33.4% in 2010 • 5.6% female householder in 2000 & 5.9% in 2010 • U.S.: 7.2% in 2000 & 2010 Sources: Census Bureau
Income (2010) • Median Household Income • $48,031 in Iowa • $50,046 for U.S. • Per Capita Income • $25,335 in Iowa • $27,334 for U.S. Sources: Census Bureau: 2006-2010 American Community Survey 5-Year Estimates & Small Area Income and Poverty Estimates
Median Household Income Sources: Census Bureau: Small Area Income and Poverty Estimates
Median Household Income Sources: Census Bureau: 2006-2010 American Community Survey 5-Year Estimates
Poverty (2010) • 12.5% of all Iowans • 15.3% of U.S. • 16.2% of Iowans under 18 years • 21.6% of U.S. • 7.7% of Iowans 65 and over • 9.5% of U.S. Sources: Census Bureau: Small Area Income and Poverty Estimates & 2006-2010 American Community Survey 5-Year Estimates
Percent of Iowans in Poverty Sources: Census Bureau: 2006-2010 American Community Survey 5-Year Estimates
Employment by County Type Sources: Iowa Workforce Development
Change in Employment by County Type Sources: Iowa Workforce Development
Where Workers Live Sources: Census Bureau: Local Employment Dynamics Program
Where Jobs are Located Sources: Census Bureau: Local Employment Dynamics Program
Iowa & Industry Worker Characteristics Sources: Census Bureau: Local Employment Dynamics Program
Age of Workforce Sources: Census Bureau: Local Employment Dynamics Program
Occupational Employment by Minimum Education/Training Required Sources: Iowa Workforce Development & EMSI
Occupational Employment by Minimum Education/Training Required Sources: Iowa Workforce Development & EMSI
Things to Ponder • Impacts of demographic shifts? • K-12 Education? • QOL and Social Issues? • Government, Public Policy & Politics? • How to address the “mismatches?” • Location of jobs v. Location of people • Location of our customers • Type of Occupations v. Skills of labor pool
Things to Ponder • What happens when the economy turns around? • Over 20% of workers age 55+ • Geography of growth & development?
Useful Resources • U.S. Census Bureau • Decennial Census • American Community Survey • Local Employment Dynamics • www.census.gov • Iowa Workforce Development • Labor Market Information • http://iwin.iwd.state.ia.us/iowa/OlmisZine
Useful Resources • State Data Center of Iowa • ww.iowadatacenter.org • Regional Economics & Community Analysis Program (RECAP) at Iowa State • 2010 Census Profiles: county & cities • Retail Trade Analysis Reports: county & cities • www.recap.iastate.edu/
Questions? Drew Conrad, CEcD The Institute for Decision Making The University of Northern Iowa andrew.conrad@uni.edu 319-273-6977 www.bcs.uni.edu/idm