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EMR 6500: Survey Research. Dr. Chris L. S. Coryn Spring 2012. Agenda. Course overview Introductions Course pretest examination Discussion and questions. Course Website. http:// www.wmich.edu / evalphd /courses/emr-6500-survey-research/ . Learning Objectives. How to design surveys
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EMR 6500:Survey Research Dr. Chris L. S. Coryn Spring 2012
Agenda • Course overview • Introductions • Course pretest examination • Discussion and questions
Course Website http://www.wmich.edu/evalphd/courses/emr-6500-survey-research/
Learning Objectives • How to design surveys • How to develop and ask survey questions • How to sample in surveys • How to assess survey reliability and validity • How to conduct self-administered internet and mail surveys • How to analyze survey data • How to report on surveys
Course Components Attendance and class participation(10%) Examination #1(10%) Examination #2(15%) Homework(30%) Survey research project(35%)
Survey Research Project • Survey research project prospectus (10% of the project grade) • Item development (10% of the project grade) • Survey administration and sampling plan(10% of the project grade) • Presentation of survey project(5% of the project grade)
Required Textbooks Dillman, D. A., Smyth, J. D., & Christian, L. M. (2009). Internet, mail, and mixed-mode surveys: The tailored design method (3rd ed.). Hoboken, NJ: Wiley. Scheaffer, R. L., Mendenhall III, W., Ott, R. L., & Gerow, K. G. (2012). Elementary survey sampling (7th ed.). Belmont, CA: Thompson.