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Presenting Bean Around. By Mathuros Chitreeyatham X10544. Business description. Bean Around is a catering mobile refreshment. Our business structure is partnership
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Presenting Bean Around By MathurosChitreeyatham X10544
Business description • Bean Around is a catering mobile refreshment. • Our business structure is partnership • We provide professional catering and café services to your door for your corporate function, private party, school activity, special event, community event or outdoor sporting event. • We use high quality van and hospital grade material that lines the interior. Our Bean Around van exceeds all statutory requirements of the Australian Standards legislation.
Where to find us • Our office is located at 206 Whitehorse road Balwyn VIC 3103 • For more information call us at 1800 BEAN 00 • Or email us at sales@beanaround.com.au
Our menu • Long black • Short black • Flat white • Cappuccino • Latte • Mocha • Hot chocolate • Thick shake • We also serve a variety of party and finger foods, see our menu listed on our website: www.beanaround.com.au
Why you will choose us • We bring you the convenient • We have many channel you can connect to us • We give loyal customer special discount • We adjust to suit your needs
Special offer • We offer our loyal customers 20% off from the second time you use our service. • When you introduce a friend to our service get a free $50 gift voucher to spend at any MYER store
Business plan • Spread out the words about our business to our target market should finish within 1-2 months time period. • Try to get at least 15 regulars booking each month • Every 3 months we will try to contact old and new customer remind them about us and see if they would like to book us for their next function and remind old customers about our special discount and gift card when they introduce friends to use our service. • Expand business (buy more van, hire more staff etc.) within 1 year period. • Become franchisor for the business within 5 years time frame. • Become national franchisor within 6-7 years.
Target market • Gender: any • Employment status: school teacher, assistant for corporate, organizer cater department, business owner • Age: 11 - 60 • Type of employment: Corporate, education, sporting, organizing events • Where: CBD, business area, nearby suburb, outer suburb
Internal Factor • Suppliers • Intermediaries/Agents • Customers • Competitors- Direct/Indirect • Publics
External Factors • Economic • Political/ Legal • Environmental • Social • Technological
Advertise • With Google advertisement • With the brochure
Conclusion • Plansummarize - Spread the word about our business and then try to get regular customers as much as possible and expand business, in the end plan to become franchiser. • Why the plan works – Realistic goal, possible time frame