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To learn how to Find information online and in print. Write questions for surveys and interviews. Analyze information. Use the Internet for research. Finding, Analyzing, and Documenting Information. Start by answering these questions: How can I find information online and in print?
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To learn how to Find information online and in print. Write questions for surveys and interviews. Analyze information. Use the Internet for research. Finding, Analyzing, and Documenting Information
Start by answering these questions: How can I find information online and in print? How do I write questions for surveys and interviews? How do I decide whom to survey or interview? How should I analyze the information I’ve collected? How should I document sources? Proposals and Progress Reports
Types of Research • Primary • Gathers new information. • Includes surveys, interviews, and observations. • Secondary • Retrieves published information. • Includes library research and online searches.
Electronic Research Sources • Databases • Black Studies on Disc • Handbook of Latin American Studies • LEXIS/NEXIS Services • Newspaper Abstracts • Peterson’s College Database • Women’s Resources International
Web Research Sources • Britannica Online • Business Week (Online) • International Business Kiosk • The WWW Virtual Library • U.S. Census (Online)
Print Research Sources • Indexes • Business Periodicals Index • Facts, Figures, and Forecasts • Moody’s Manuals • U.S. Census Reports • Census of Manufacturers • International Business & Government • Dun and Bradstreet’s Principal International Businesses
Surveys and Interviews • Surveys question many people. • Interviews arestructured conversations with someone. • When asking questions • Use phrasing that doesn’t bias the response. • Avoid questions that make assumptions about your audience. • Use words that mean the same thing to you and your audience.
Types of Questions • Open • Do not lock the subject into any sort of response. • How could we improve service to you? • Closed • Have a limited number of possible responses. • What is your date of birth? • Branching • Direct different respondents to a different part of the questionnaire.
Types of Samples • Random • Each person in a population has an equal chance of being selected. • Convenience • Respondents are easy to get. • Judgment • Respondents have views which seem useful.
After You Collect Data • Understand the source of the data. • Analyze numbers. • Analyze words. • Check your logic. • Document sources. • Use MLA or APA Format.