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Going into Business for Yourself. Attitudes are contagious. Is yours worth catching?. Are you ready?. Think back to the goals you set when you first enrolled in cosmetology. Divide into 3 groups list the pros and cons of salon ownership
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Going into Business for Yourself Attitudes are contagious. Is yours worth catching?
Are you ready? • Think back to the goals you set when you first enrolled in cosmetology. • Divide into 3 groups • list the pros and cons of salon ownership • If you want to go into business for yourself you have basically two options: • Own a salon • Chair lease/renting a booth/chair rental
Booth rental / Chair lease • Rent a station • Responsible for: • Own clientele • Supplies and inventory • Record keeping • Accounting • Tax liability
Booth rental • Malpractice insurance • Insurance • Purchasing • Advertising • Advantages • Small initial investment • Minimal expenses • Be sure you have a large enough clientele to cover the costs of rent & supplies. Verify whether the regulatory agency requires a license for booth renting.
Booth rental • Disadvantages • No paid days off • No sick leave • No paid vacations
Opening your own salon • Research – Research – Research • Extensively before making any final decisions • Location – very important factor • Located near active business • Restaurants • Department stores • Specialized clothing stores • Supermarkets • Clients can stop for several purposes • Should reflect your target market • High traffic cuts down on advertising costs
Opening your own Salon • Study the Area • Know area’s demographics • Size • Average income • Buying habits of population • Be visible • Clearly visible and eye catching • Signs easy to read
Salon • Parking facilities • Must be convenient and well lighted • Consider near public transportation • Inform clients ahead of time if nearby parking requires payment • Competition • Avoid too much direct competition
Salon • Business plan • Necessary to obtain and to provide a blueprint for future growth • General description • Personnel to be hired • Salaries & benefits • Operations plan/pricing structure • Expenses • Financial plan • Profit & loss statement
Summary • Most individuals entering the field of cosmetology dream of owning their own salon one day. • A knowledge of business principles, bookkeeping, business laws, insurance, salesmanship and psychology is crucial for the successful salon owner.
Summary • You will need to develop your leadership, control and sensitivity • Learn to plan, supervise, control, evaluate and, above all, be a team player • GOOD LUCK IN YOUR ADVENTURE • TOMORROW • REGULATIONS • SALON OPERATION