Paying for care Survey results, May 2011

1. Paying for careSurvey results, May 2011 Prepared by GfK Financial for Contact: Helena Nilsson Ghosh, Senior Research Executive, GfK Financial phone: +44 (0)20 7890 9241, email: helena.nilssonghosh@gfk.com

2. Survey Method and Design • Interviewing • Survey questions were included on GFK NOP’s Random Location Omnibus • Interviews are conducted face to face in the UK • Respondents are selected using a random location methodology with quotas set on age and by gender within working status • Given the quotas, the final demographic profile is fairly close to that of the target population. However, to ensure that it is representative in terms of known population data it is weighted on age, sex, social class, number of adults in household working status and region Interviews were conducted 12th – 17th May 2011 Sample • 827interviews • All aged 16-65

3. Who should pay for care?

4. There is only a small difference in attitudes to payment for care when we compare over 60s to the younger groups. Financing of elderly care. However, that difference is significant and it is that the younger group felt more strongly that the government should contribute to care in whole or in part. Base: All 50+ (912) All 16-65 (827) All 16-55 (625)

5. As we found with the older group, awareness of the demographic time bomb increases with economic status and here we also see an increase with age Heard of ‘the demographic time bomb’ 2010 2011 2011 Base: 2010 All 50+ (AB: 206, C1:247, C2: 174, DE: 285), 2011 All 16-65 (AB 162, C1 248, C23 159 DE 258; 16-24 130, 25-34 190, 35-44 182, 45-54 171 55-56 154)

6. After we explain the consequences of the demographic time bomb, attitudes move significantly away from care being fully covered by the government Financing of elderly care. Base: All 18-65 (Total: 827)

7. All social grades move away from full government funding. DEs show the strongest shift from full government payment to contributions from the better off Financing of elderly care. AB C1 C2 DE Base: (AB 162, C1 248, C23 159 DE 258)

8. While most age groups go for a decrease in full government funding and an increase in funding from the better off, the over 55s are show the biggest switch between these two. Financing of elderly care by age. Before vs. after mentioning ‘demographic time bomb’ Before After Base: (16-24 130, 25-34 190, 35-44 182, 45-54 171, 55-65 154)

9. Concerns

10. When we ask people about current concerns, day to day worries are top of the list. % Q6. Which of the following, if any, are serious concerns for you at the moment? Base All (827)

11. The oldest age group have significantly fewer worries overall. Younger age groups worry about getting on the housing ladder and older age groups then worry about paying the mortgage. Concerns: housing % Average number of worries 2.0 2.2 2.2 2.0 0.9 Q6. Which of the following, if any, are serious concerns for you at the moment? Base All (827)

12. Concern about pension provision increases with age up to 54, while university provision has two peaks (we assume paying for self vs. paying for children. Care for an elderly relative is equal across age groups % Average number of worries 2.0 2.2 2.2 2.0 0.9 Q6. Which of the following, if any, are serious concerns for you at the moment? Base All (827)

13. All but the oldest age group are equally concerned about day to day security and expenses Concerns: day to day % Average number of worries 2.0 2.2 2.2 2.0 0.9 Q6. Which of the following, if any, are serious concerns for you at the moment? Base All (827)

14. Appendix

15. Sample profile (weighted) Gender Age Working status Marital status Social class Region Base: All 16-65 (827)