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DIGITAL MEDIA – Content creation for “ interactive” screen

JURY Presentation. DIGITAL MEDIA – Content creation for “ interactive” screen. Project Project name. DIGITAL MEDIA - Content creation. JURY Presentation. Project : Name of project. Name of advertiser : List here the names of the points of sale…

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DIGITAL MEDIA – Content creation for “ interactive” screen

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  1. JURY Presentation DIGITAL MEDIA – Content creationfor “interactive” screen Project Project name

  2. DIGITAL MEDIA - Content creation JURY Presentation • Project : Name of project • Name of advertiser: • List here the names of the points of sale… • Type of points of sale equipped: GSA, Pharmacy, Restaurant, Ready to wear fashion… • List the types of point of sale equipped… • Number of sites installed: List here the number of sites for which the content has been deployed… • Interactive content format: • Animation (swf), video (mpg, avi...), 3D, html or exe…Specify if containssound or not • Display technology for content distribution : • List the display technologyused (LCD screen, touchtablets, plasma, video-projection, terminology, 3D …) and their size … • Lengthin POP advertising:

  3. DIGITAL MEDIA - Content creation JURY Presentation • Project : Name of project • Scenario objectives : Whatisyour clients communications strategy? List project objectives: For example : sales increase, increase in traffic, image, reputation, managing expectation times, promotion of the brand etc… • Attention : 640 characters maximum includingspaces • Font : Tahoma 20 point bold

  4. DIGITAL MEDIA - Content creation JURY Presentation • Project : Name of project • Creativeconstraints: List here the constraints of the project: For example: re-use of existing messages (tv spots, web, mannequin photos, creativetechnology, languages…) • Attention : 640 characters maximum includingspaces • Font : Tahoma 20 point bold

  5. DIGITAL MEDIA - Content creation JURY Presentation • Project : Name of project • Editorial line of content: • How are the content organised? • For example: Information, Brand advertising, Product advertising, Price Information, Corporate Information, Entertainment, Promotion… • Attention : 640 characters maximum includingspaces • Font : Tahoma 20 point bold

  6. DIGITAL MEDIA - Content creation JURY Presentation • Project : Name of project • Types of content Photo 1 Photo 2 Photo 3 5 photos maximum ! Photo 4 Photo 5

  7. DIGITAL MEDIA - Content creation JURY Presentation • Project : Name of project Send a link to Lindsay JOACHIM (lindsay.joachim@reedexpo.fr). Under no circumstancesshould the companynameappear on the film.

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