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Corporate Responsibility

Corporate Responsibility. Corporate Social Responsibility (CSR ). CSR policy would function as a built-in self regulating mechanism whereby business would monitor and insure its support to law, ethical standards, and international norms.

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Corporate Responsibility

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  1. Corporate Responsibility

  2. Corporate Social Responsibility (CSR) • CSR policy would function as a built-in self regulating mechanism whereby business would monitor and insure its support to law, ethical standards, and international norms. • According to Cannon, “Corporate social responsibility means devising corporate strategies and building a business with the society’s needs in mind.

  3. Nature CSR • Positive Approach • Multi Dimensional Concept • Not an alternate Scope of CSR

  4. Need of CSR • To provide sense of responsibility • To fulfill long-run self-interests • To improve public image • To avoid Government regulation or control • To avoid misuse of national resources & economic power • To avoid class conflicts • To convert resistance into resources • To minimize environmental damage

  5. Type of CSR • Environmental CSR • Human rights CSR • Financial CSR • Political CSR CSR Strategies:

  6. Integrating CSR into Business

  7. Significance of CSR

  8. Limitations of CSR

  9. Indian Examples of CSR • Reiance Industries • Tata group firms • Tata motors • IBM • HSBC • Max New York • Standard Charterted Bank • Navratna Company ,Coal India • BHEL • Reddy’s Lab • Hindustan Unilever • ICICI Bank • ITC • SAIL • TCS & Wipro

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