1 / 19

VTEX: Omnichannel Solutions for Furniture Businesses

Overcome challenges in the furniture business and prepare your business for exponential growth with VTEX's omnichannel solutions. Capture the rapidly growing online market, enhance visual marketing, and establish a true partnership with VTEX.

jfindley
Download Presentation

VTEX: Omnichannel Solutions for Furniture Businesses

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Content Tailor-made For you We understand you are in the furniture business and interested in omnichannel. We are here to help you overcome your challenges and get your business ready for exponential growth.

  2. eCommerce accounts for 13% of the home furnishing category and projections estimate it will be a $220 billion global market by the year 2020. Demographic and behavioral changes are in place, establishing unprecedented growth for this segment. Rapid urbanization has made homes more expensive and smaller. From a generational standpoint, the biggest shift in dynamics is related to a more connected population that values experiences over possessions. Furniture now takes a leading role in reinforcing a compact, multifunctional, minimalist lifestyle. The online channel also generates convenience in seeking, comparing, and purchasing items. The major challenge here is to provide curated content, exceptional photography of items, intriguing catalogs, and social media integration, making it easier for a customer to build a vision, get inspired, and articulate the exact product they are looking for. For all of these aspects, VTEX is a source you can rely on. OURVISION Home is the root of our daily lives. It is where we find comfort and restoration. Home complements life’s perpetual cycles

  3. Here are the main opportunities you should be looking at in order to stay ahead of the curve. Agility Innovation Every agent in this system has to learn to timely respond to market changes and act upon opportunity. New technologies arise rapidly and it is important to adhere to those aligned with your brand message and objectives. Make it tangible Visual marketing is imperative. It is a very effective strategy to style your products to align with a customer’s vision. Being able to zoom in and out, with a clear depiction of fabric, materials, and other aspects are excellent ways to make products tangible.

  4. Why partner with VTEX? We are here not only to offer the technology, but to establish a true partnership. We believe that differentiating ourselves only by the features we provide does not add enough value to the relationship. Software functionalities can be developed, however trust and long-lasting relationships can only be earned. Aside from a comprehensive array of capabilities, an agile methodology and a lower total cost of ownership, we at VTEX pride ourselves on being forward thinkers and market influencers, as well as consultants to our customers. Our teams are designed to continuously and autonomously evolve our platform in order to provide a state-of-the-art experience for our customers.

  5. Why partner with VTEX? 01. LATEST INNOVATION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE +30% +67% +7% landing to checkout average order value organic traffic +25% best result +132% best result +92% best result 05. SHIPPING & FULLFILMENT 04. SALES CONVERSION 06. IT & SECURITY +25% +54% +70% Avg time to go live 109 days approved orders conversion rate Time to market +300% best result +40% best result +416% best result

  6. Have you gotten your omnichannel experience right? Wecan help youmake it happen. Be able to integrate data from different channels, improve customer experience, generate more traffic into your physical store, decrease inventory shortfall and increase sales. Our platform can connect any BackOffice and POS into a single order management system with multi-inventory, multi-points of collection, and multi-delivery management.

  7. If your customer is Omnichannel, whyaren’tyou? Omnichannel is a multi-sales approach that offers consumers an integrated purchasing experience. Full visibility of your inventory and efficient management of orders and deliveries becomes vital in this process. VTEX Omnichannel delivers solutions that help retailers increase their inventory depth, reduce disruptions, solve fiscal problems, generate more traffic in physical stores and, most importantly, feature business intelligence in a centralized and universal way, connecting the physical environment to the digital one. It seamlessly provides full control, while increasing the ability to sell and satisfy.

  8. So, what does it mean in numbers? 60% 1 Bi US$ 73% Of Lowe’s online purchases are withdrawn in the physical store and 40% of these consumers end up buying additional items. Is the increase in revenue Macy’s has generated after reducing stock shortfall in adopting the Pick-to-the-last-unit (P2LU) system. Of US consumers use more than one channel to make a purchase decision and 23% of them make a new purchase within 6 months 30% 60% 56% Of what is purchased offline is influenced by online in the US. Increase in Walmart’s eCommerce revenue after adopting Omnichannel Strategies, like voice assistants integrated to pickup in store delivery. Is the increase in LTV (Lifetime Value) brands have perceived after adopting an omnichannel strategy

  9. What is our approach? ASSISTEDSALES STOREPICKUP Customers can generate the order in the eCommerce and the retailer uses OMS to notify that the order is ready to be withdrawn in the physical store. The customer has the option of deciding the eCommerce order and, even selecting more items to add to the cart, and then finalizing the purchase. Your sales reps can be guided by using InStore to create a more advised and customized approach to the customer in the physical store. With centralized stocks and eCommerce history available, sales can be finalized using a tablet or mobile device without a bureaucratic approach for: payment splits; invoice integration; notifications of stock breach; store inventory integration with the inventory information from the ERP.

  10. What is our approach? PRODUCTRETURN TRULYOMNICHANNEL Customers can start their purchases on a mobile device and add more items to the order using desktop. The cart can be retrieved in a physical store by another (approved) person, like a spouse, so the order can be closed then, and the purchase will be concluded. It doesn’t matter how many devices are part of the sale. Vendors can attend to customers in a personalized way, assisting with the entire sale process; from helping customers choose the products, through payment, and choosing delivery methods. Additionally, physical stores can assume a showrooming role or be used as a Pick-to-the-last-unit (P2LU) system, a control provided by the OMS Flow, guaranteeing an unified and consistent experience from start to completion. When a consumer needs to return an item, we make the process simple. In these cases, the seller can use the Instore feature to track down the origin and value of the product without needing an invoice. It is possible to track the history and flow of the order, regardless of the channels and type of the operation, while easily managing the return and reversing logistics of the product. Then, the customer can simply opt for the chargeback. This is possible even in situations where there is a split between cardholder payments and gift vouchers.

  11. "The new features, such as inStore and pickup store, will certainly help retailers increase their revenues exponentially. Jordan Hang EcommMgrHavan Some of Our Delighted Homeware Customers http://www.tvz.com.br http://www.lelis.com.br

  12. Browse some functionalities we’ve selected for you 06. IT & SECURITY 05. SHIPPING & FULLFILMENT 01. LATEST INNOVATION 04. SALES CONVERSION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE CONTENT MANAGEMENT SYSTEM VTEX INSTORE VTEX IO Unlimited layout control (HTML, CSS, JavaScript, Flash, XML) to create an inspiring atmosphere, allowing your customer to zoom in and explore different angles, textures, and subtleties of the products. Using a mobile device, we provide data from your eCommerce to help your salespeople tailor exceptional experiences to your customers in your physical stores. This is especially effective when the customer has already browsed your catalog online and is looking to move forward. We allow our partners to focus on developing sophisticated business solutions with our dynamic developer commerce framework. VTEX IO enables full extensibility of the platform and brings to life customized ideas and solutions like 3D visualization and Augmented Reality, for example.

  13. Browse some functionalities we’ve selected for you 06. IT & SECURITY 05. SHIPPING & FULLFILMENT 01. LATEST INNOVATION 04. SALES CONVERSION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE MARKETPLACE CAPABILITIES SEO PROMOTIONS You can sell your products in 2300+ VTEX Stores, 20+ natively integrated marketplaces, or become a marketplace yourself. This is a great strategy to unify the fragmented homewares industry. Easily tailor promotions, targeting the right customer for the most effective message. It is possible to establish pricing and promotions based on SKU quantity, for example. This is a great strategy for customer acquisition since it is not a very common practice or capability for brick-and-mortar stores. SEO is enhanced via metatags, 301 redirects, canonical, friendly URLs for all pages, HTML customization, sitemaps, and robots.txt.

  14. Browse some functionalities we’ve selected for you 06. IT & SECURITY 05. SHIPPING & FULLFILMENT 01. LATEST INNOVATION 04. SALES CONVERSION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE RATINGS AND REVIEWS MOBILE FIRST PRODUCT CATALOG 85% of consumers rely on online reviews; as much as they would from a friend’s recommendation. Allow your customers to build your online reputation and you will see your results increase accordingly. Some VTEX clients have seen over 50% of their sales coming from mobile, so it’s crucial that for your eCommerce has a responsive design. Able to support complex product catalogs with unlimited categories, products, SKUs and attributes and variations makes it easy for your customer to find what they need. You can also build signature collections where customers can purchase any number of items, including the whole collections, with a single click.

  15. Browse some functionalities we’ve selected for you 06. IT & SECURITY 05. SHIPPING & FULLFILMENT 01. LATEST INNOVATION 04. SALES CONVERSION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE STORE PERFORMANCE SMARTCHECKOUT LOYALTY AND REWARDS VTEX TRIGGER MESSAGES VTEX SmartCheckout PCI DSS offers a safe and seamless 1-click-to-buy experience without need for a password, increasing conversion rates by more than 25%. During the checkout process, points may be redeemed for discounts. Rewards are configured per SKU and Sales Channel. A study by the Aberdeen Group showed that a 1-second delay in page load time is equal to 7% less in conversions. We have a very mature technological foundation and we are constantly developing ways to make our platform faster. You can configure upsell, cross-sell, and cart abandonment notifications, product reviews, happy birthday notices, or credit card expiration messages easily with VTEX Trigger mail or SMS.

  16. Browse some functionalities we’ve selected for you 06. IT & SECURITY 05. SHIPPING & FULLFILMENT 01. LATEST INNOVATION 04. SALES CONVERSION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE OMS VTEX LOGISTICS 360° MANAGEMENT Centralized order management works to manage the customer experience in purchasing, fulfilling, and handling returns. Customers can even alter orders already in place. Easily integrate your existing ERP, CRM, WMS, TMS for real-time product availability, delivery options, and package tracking information. Multi-docks, multi-inventory, and multi-carriers per Sales Channel are available. After buying through app or website, the customer will have the option to pick-up their purchase at the nearest store. This may even inspire their attention towards other products.

  17. Browse some functionalities we’ve selected for you 06. IT & SECURITY 05. SHIPPING & FULLFILMENT 01. LATEST INNOVATION 04. SALES CONVERSION 02. CUSTOMER ACQUISITION 03. ECOMMERCE EXPERIENCE AGILE BY DESIGN HEALTH CHECK ROBOT SECURITY CERTIFICATIONS We are a PCI DSS Compliant company since 2013, SSAE 16 standards infrastructure audited, Sarbanes-Oxley, we have 2048 Bits Key and RSA encryption, and we are ‘low risk’ by QualysGuard tool. Deployments follow the agile methodology and can be as frequent as 50/day which includes: bug fixes, minor and major releases with zero-downtime, allowing your commerce platform to evolve every day. A key component of our monitoring system is the Health Check Robot. It tests a variety of features, including the consumer journey in the web store.

  18. Pricing that Fits your needs NOSET-UP FEE | NO LICENSE FEE | NO HIDDEN COSTS

  19. | Thank You!

More Related