Trend Forecast Source - New Updates in Social and Culture Society

1. POP Fashion Fashion Trend Credibility March, 2019 www.popfashioninfo.com

2. CONTENT Part Three Part One Part Two Trend Forecast Source Objective Data Analysis Forecast Accuracy Verification

3. Trend Forecast Source POP Fashion 100 fashion trends data scientists stay at the frontier of fashion world. We analyze every new things in the art and culture society, provide the most recent and professional forecast information. Fashion Industry News Biz Goal Professional Organizations New updates in social and culture society    

4. Trend Forecast Source- New Updates in Social and Culture society POP Fashion trend team spends a lot of time to study the new social events and trends before each season's trends are developed, especially new updates which will have a long term impact on fashion and lifestyle. Impact of technology in fashion 5GEra Digital lifestyle Artificial Intelligence Technology High-end groups are focused on the technological functions and less in complicated appearance Everyone will have their own fashion label Has a profound effect on shopping habits

5. Trend Forecast Source - Fashion Industry News The trend team pays great attention to the new trends in the fashion industry, and we set up a special "quick reaction" column for that. Events and new strategies from prospective brands always have direct impact in the next few years. Fashion news influences on trends 2017, Nike By You Studio enables customers to pick up customized shoes in 90m 2018, DIOR beauty invited Noonoouri to shoot beauty makeup promotion video 2017, Particle Fever led the sports series of wool knitting technology implantation 2019 NYW China day, Chinese power and Chinese fashion sweeps the global fashion world With the combination of technology and tradition, until 2 years later, today's sports fashion has been pushed to the top, and items are sold out or even appreciated The only thing for brand to worry about is if they are fashionable enough. There wont be any risk of scandals like real celebrity Wool knitwear gets to cover more single products and it broadens the sweater industry into a larger space POP Fashion released the theme of "Oriental dream" in June 2016

6. Trend Forecast Source - Professional Organizations Besides the original macro trends for the needs of current mainstream industry, POP Fashion trend team also studies global professional color organizations. With professional ideas in color, fabric and pattern, the trend accuracy is assured and is able to truly achieve localization in an international point of view. Professional Trend Organizations Promostyl Founded in 1967 France, the first company specialized in the study of fashion, art design, and fashion trends. Working closely with major fashion trends partners in Paris, New York, and Tokyo. Carlin Creative Trend Bureau  The biggest fashion design trend company, with 60 years experience and 23 marketing sites worldwide. French knitting trade union, Swiss textile association, Portuguese fashion center, Thai fashion association (establish fashion Bangkok city plan), etc. Pantone Color Institute Produces PANTONE Fashion Color Trend Report in every season

7. Objective Data Analysis POP Fashion is empowered by its big data and AI technology. All of the latest fashion information will be uploaded to the website. And after comprehensive analysis, accurate trends analysis reports will be presented to designers for next design development. EC Platform Big Data Big Four fashion week POP AI Industry Data

8. Objective Data Analysis- Four Great Fashion Weeks Data With AI intelligent big data system, POP Fashion extracts color ratio, item ratio and style analysis within 48 hours after the fashion shows. Real data analysis empowers the accuracy of POP Fashion trends forecast. 19SS Big Four Fashion Week Color Ratio 19SS Big Four Fashion Week Item Ratio 19SS Big Four Fashion Week Womenswear Style Analysis

9. Objective Data Analysis- POP AI Industry Data POP Fashion is the first Fashion information website in China equipped with intelligent analysis big data platform Data Analysis of Women's shirts in Feb. 2019

10. Objective Data Analysis- EC Platform Big Data T-mall is the largest EC platform in China. With the cooperation with T-mall, POP Fashion tracks changes of Chinese benchmark brands and popular styles, including the style, brand ranking and sales ranking. Popular Brand Style Distribution among Popular Brands TOP 10 Menswear Brands in Double 11, 2018 Uniqlo GXG Peacebird Semir Jack&Jones Mark Fairwhale Bosideng Septwolves Metersbonwe SELECTED Business Casual 5 brands Sports and leisure 6 brands Pioneer brand 4 brands Fashion casual 9 brands

11. Forecast Accuracy Verification June, 2017 Dec, 2016 1 2  POP Fashion 2018SS Macro theme release VIVETTA Early Spring New Style release POP Fashion releases Macro theme at least 18 months ahead

12. Forecast Accuracy Verification  Sept, 2017 3 4 June,2017  POP Fashion 2018AW Color trends release Première Vision Paris 18 AW Color trends release POP Fashion VS Première Vision Paris : 14个 Same colors and 6 similar colors

13. Forecast Accuracy Verification  July, 2018 5 6 Jan, 2018  POP Fashion 2019SS Macro trend theme Release Mi Jong Lee, Apiece Apart New Style release Many brands release the same colors in early spring new styles

14. Forecast Accuracy Verification  Feb, 2019  8 7 July, 2018  POP Fashion 2019AW Color trends release Big Four Fashion Week Y/Project New Style release POP Fashion releases trend forecast 6 months earlier than brands

15. More Verifications 19/20 A/W Color Trend for Womenswear - Laser Orange Burberry Alexander Wang Valentino 19/20 A/W Color Trend for Menswear - Paradise bird Orange & Xenon blue  Izzue Craig Green A-Cold-Wall

16. More Verifications POP Fashion Color Trend Forecast 18/19 AW Premiere Vision Key Colors Sept, 20th, 2017 April, 28th, 2017 color forecast matches 90%

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