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Howard Wilner of Sudbury MA states that automotive companies turning to digital marketing can track their ROI and change their campaigns to the fly. They can better build their budget and optimize that budget based on real data about whatu2019s working and what isnu2019t.
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Howard Wilner of Sudbury MA Shares That Automotive Companies are Turning to Digital Marketing
Howard Wilner of Sudbury MA Explains Digital Marketing Benefits in Automotive Industry • Howard Wilner of Sudbury MA believes that every industry finds digital marketing benefits that reduce costs or increase sales. • The automotive industry needs to must up its game regarding digital marketing, as this industry is still entrenched in old-school marketing tactics. • He further states that online sales of used cars face few legal challenges but new car sales can’t happen online unless mediated by a dealer. • Most dealers still focus most of their attention on traditional media to sell through their showrooms.
He States That Automotive Companies are Turning to Digital Marketing • Howard states that automotive companies turning to digital marketing can track their ROI and change their campaigns to the fly. • They can better build their budget and optimize that budget based on real data about what’s working and what isn’t.
He Further Explains the Future of 5G and IoT in Automotive Industry • Howard Wilner of Sudbury MA states that 5G is definitely going to revolutionize the auto industry. • The industry is looking forward to the future of the connected and autonomous vehicles. • The promise of 5G technology will bring ultra-speed data transfer, which means quicker response times and better reliability. • The 5G technology has enabled manufacturers to deliver advanced features in vehicles such as fuel tracking, advanced driver-assistance systems, real-time navigation and communication, in-vehicle infotainment systems, speed and cruise control, and improved fleet management, among others.