1 / 5

Strategy Map Exercise

Strategy Map Exercise. February 6, 2009. Build a strategy map. For your business unit or a specific product, build a strategy map that defines the key value drivers (usually five to seven drivers) and place them on the X-axis

jjuan
Download Presentation

Strategy Map Exercise

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Strategy Map Exercise February 6, 2009

  2. Build a strategy map • For your business unit or a specific product, build a strategy map that defines the key value drivers (usually five to seven drivers) and place them on the X-axis • For each value driver, indicate where you believe the average industry solution is on that axis, then join the dots to make a curve or line • For each value driver, consider if that offering is undermet or overmet for the average customer or a specific customer segment.

  3. Map High Low Value Driver 2 Value Driver 1 Value Driver 3 Value Driver 4 Value Driver 5 Value Driver 6

  4. Eliminate/Reduce/Increase/Create • What opportunities exist if you • Eliminate a value driver • Significantly reduce a value driver • Increase a value driver • Create a value driver • Are any of these value drivers unsatisfactory to the customer base? • Are there unmet needs?

  5. Worksheet • What can you: • Eliminate: • Reduce: • Increase: • Create:

More Related