ECOMM 2016 01.06.2016 – Athens

1. ECOMM 201601.06.2016 – Athens CIVITAS POLICY ANALYSIS ON SHARED MOBILITY CONCEPTS AND PRACTICESA GUIDE FOR LOCAL AUTHORITIES Simone Bosetti, TRT Trasporti e Territorio

2. Sharing economy • Technological driversdigital technologies and web platforms • Economic driversresponse to crisis, accumulation to an abundance of idle capacity of goods and services • Social driversnew lifestyle trend especially among “Millenials” (social networking, sustainability) ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

3. Background ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

4. New paradigm of mobility 2.0: actual trends ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

5. New paradigm of mobility 2.0: the future The present and future of urban mobility Source: Bouton S. (2015) ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

6. Shared mobility concepts • All shared-mobility services operate differently, but all are based essentially on a common set of principles/factors: • rely on mobile solution applications • have a strong social component since users can share their evaluation of the hired services or mobility options used • provide transport that can be easily customized to specific demands Shared mobility benefits most from a dense, mixed-use environment, and also supports this kind of development by reducing the need for personal vehicles and parking spaces. ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

7. Car sharing Car sharing gives individuals access to the mobility benefits of a car without requiring them to own one • Station based (traditional or round-trip) • Point-to-point (one-way) • Free-floating • Station based • Peer-to-peer (P2P) Germany 700,000 users Italy 130,000 users UK and France 16,000 users ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

8. Bike sharing Bike sharing programs rent bikes to members who pay membership and usage fees • Dock-based systems • Dock-less or GPS-basedsystems • Low-cost, tech-light systems • Peer-to-peer bike sharing Today, there are nearly 1.000 bike sharing systems worldwide ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

9. Ride sharing Sharing a ride is a way for people without cars—or those simply looking to save on fuel cost or share companionship on the ride to work—to get where they are going • Carpooling • Vanpooling • Real-time or dynamic ridesharing Car pooling can save drivers who live 20 km from their place of work €1,500 a year ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

10. Ride sourcing Just to mention a few… Ride sourcing is a service that allows passengers to connect with and pay drivers who use their personal vehicles for trips facilitated through a mobile application Ride sourcing has become one of the most recognized and ubiquitous forms of shared mobility but… 2/3 of drivers have another job …the introduction of these innovative services and business models imply a number of regulatory issues (e.g. conflicts with taxi operators and compliance with labour and tax laws) that still have to be solved and that in many cases are beyond the reach of local authorities ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

11. Park sharing Private parks managed by operators but also private car parks are shared through online platforms thanks to smart communications To date, the most common typology is the peer-to-peer model Sharing a parking space allows drivers to save money up to 70% ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

12. Shared freight mobility Flexibility, immediateness and efficiency are a must in the modern supply chain. Innovative logistics infrastructure and sharing models are increasingly becoming part of the urban logistic scenario Thanks to an Urban Consolidation Centre (UCC): 57% reduction in vehicle trips; 69% less kilometres travelled 72% reduction in empty vehicle running ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

13. Impacts for cities accessibility for low- income people, and low-density areas Investments in PT will not decrease car ownership, reduced congestion, lower per- kilometre emissions opportunity to choose the most convenient operator waste and resource, travelled kilometre rates and severity of road accidents costs for align infrastructure, ticketing, information… ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

14. To summarise… • Shared mobility represents one of the most exciting challenge since the advent of the car and may be an efficient and economicoption to help cities: • expand services and meet increased demand • improve access to low-income and low-density areas • reduce air pollution, traffic congestion and pressure on parking space supply • facilitate a shift away from reliance on personal vehicles • encourage soft modes • …though it cannot replace public transport !

15. Role of public authorities ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

16. Role of public authorities: Planning mobility Adopt a vision, to be developed and executed incorporate shared mobility into long term transportation planning and develop a long-term mobility vision Embrace a multi-modal future in mobility planning integrate shared-use transportation modes into mobility planning, encouraging integration with public transport Adjust planning and zoning requirements to accommodate new mobility servicesmake space in city streets for cars, buses, bicycles, pedestrians and shared-mobility operators ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

17. Role of public authorities: Public Transport Managing Public Transport systems integrate new modes with PT and encourage complementarities (common payment systems, real-time multi-modal information, technology-enabled services in transportation “hubs” near PT stations) Leverage on marketing build awareness and support to attract new users, engage in cross-promotions,explore the potential of new tools to meet the mobility needs of those currently poorly served by the transportation system ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

18. Role of public authorities: Acquire and share transport data Increase knowledge There is a need to improve the quality and consistency of transportation data in general in order to take advantage of the potential benefits of “crowd-sourced” information from transportation system users ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

19. Role of public authorities: Public Private Partnerships Start relationship between the public sector and the private sector To fully realize the benefits, public and private sector actors must work together especially to address those challenges related to issues such as regulation, insurance, business models and equity. Maintain control on public space Cities need to be cautious to not lose control over their public streets while supporting the private sector to expand service to lower income neighborhoods ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

20. Role of public authorities: Rules and regulations Modernize legislative and regulation framework national and local governments should adopt clear regulations for new services such as “ride-sourcing” that protect the public but allow those services to operate Collaborative public-private innovative relationsmunicipalities should pursue public-private partnerships and pool information to support innovation. Public authorities and transport operators need to collaborate with each other ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

21. Conclusions • Planners need to remain focused on expanding and improving PT to meet the needs of today’s growing cities • Cities need to be cautious to not lose control over their public streets while supporting the private sector to expand service to lower income neighborhoods • Local governments need more information to integrate shared modes into transportation management plans • Cities also need funding. Securing such support, requires national coalition building download the CIVITAS Policy Note “Smart choices for cities - Cities towards mobility 2.0: connect, share and go!” @ www.civitas.eu/content/civitas-policy-notes ECOMM 2016 • 01.06.2016 • Athens • S. Bosetti

22. Thank you! Simone Bosetti TRT Trasporti e Territorio Via Rutilia 10/8 – 20141 Milano (ITALY) bosetti@trt.it www.civitas.eu