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SIPconnect and Cable Networks

SIPconnect and Cable Networks. Glenn Russell Director, Business Services CableLabs February 4, 2009. Overview of Presentation. Who is CableLabs? What drives Cable Business Services? Importance of SIPconnect. Who is CableLabs?. Non-profit R&D consortium

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SIPconnect and Cable Networks

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  1. SIPconnect and Cable Networks Glenn RussellDirector, Business ServicesCableLabsFebruary 4, 2009

  2. Overview of Presentation • Who is CableLabs? • What drives Cable Business Services? • Importance of SIPconnect

  3. Who is CableLabs? • Non-profit R&D consortium • Members are exclusively cable system operators • CEO Governance • CTO Technical Leadership • Our 50 member companies represent 82.5 million cable subscribers in North and South America, Europe and Asia

  4. Our Mission • Provide central forum for technical strategy • Develop new technologies for cable companies • Give guidance to equipment manufacturers through standards-based specifications • Transfer innovation into operating companies • Expand services available to cable customers

  5. Advance/Newhouse Cablevision Charter Comcast Cox Insight J:COM (Japan) Mediacom Rogers Cable (Canada) Shaw Cable (Canada) Time Warner Cable UPC Broadband (Europe) Videotron (Canada) Large Member Companies

  6. Armstrong Utilities BendBroadband Bresnan Communications Buckeye Cablevision Buford Media Cable America Cable One GCI Lake Hughes Cable Massillon Cable Midcontinent Communications Suddenlink Sunflower Broadband Tele-Media WinDBreak Cable Smaller Market Members

  7. CableLabs Value “ The whole surge of the modern cable industry relies on IP telephony and DOCSIS modems. By creating standards for those technologies, CableLabs has been an enormous boon to the industry“ - John Malone, Chairman Liberty Media “ With over 16 million digital phone customers already, this innovation alone is estimated to provide $100 billion in savings to consumers and small businesses over the next five years.” - Kyle McSlarrow, President, NCTA “ Telcos, lacking a CableLabs-like organization, probably came to market with TV offerings “a couple years later than we could have.” - Marilyn O'Connell, CMO Verizon Telecom

  8. The Cable Modem – Over 100M served! Over 380 unique DOCSIS devices certified

  9. From Broadband to Wideband Bandwidth (bps) The Era of Wideband Cable Modems Constant Increase = ~1.48x every year 100G 100 Gbps The Era of Cable Modems 10G 10 Gbps ??? 1G 1 Gbps The Era of Dial-Up Modems 200 Mbps 100M 50 Mbps 12 Mbps 10M 11 Mbps 1 Mbps 1 Mbps 5 Mbps 1M Peak Modem Throughput (bps) 256 kbps 512 kbps 100 kbps 56 kbps 100k 128 kbps 28 kbps 33 kbps 9.6 kbps 10k 14.4 kbps 1.2 kbps 2.4 kbps 1k 300 bps 100 10 1 Year 2016 2010 2014 2006 1986 1998 1982 2002 1994 1990 Graph courtesy of ARRIS

  10. DOCSIS 3.0 • Channel Bonding: using multiple channels to get a larger logical channel • Bonding 4 upstream and 4 downstream channels provides 160 Mbps downstream, 120 Mbps upstream • Enables high-speed symmetric services needed by businesses, and small office

  11. Cable Digital Voice • Most North American cable operators offer digital voice service based on the PacketCable architecture • Over 16M cable voice subscribers • Subscriber additions and penetration rates continue to exceed expectations • Customers like the service • Features, Quality, Reliability • ‘Triple Play’ service bundle

  12. Digital Voice - More Growth Ahead Subscribers in Millions Source: SNL Kagan

  13. Metro Ethernet opening enterprise doors for cable operators Metro Ethernet opening enterprise doors for cable operators The Signs are Good For Cable SMB Initiatives The Signs are Good For Cable SMB Initiatives Cable Companies Connect With Small and Midsize Businesses Cable Companies Connect With Small and Midsize Businesses Cable TV Operators Targeting Small Business Phone Customers Means Phone Companies Lose $4 Billion Over Five Years, Says Insight Research Corp. Cable TV Operators Targeting Small Business Phone Customers Means Phone Companies Lose $4 Billion Over Five Years, Says Insight Research Corp. Charter, Time Warner To Collaborate To Support Business Services Charter, Time Warner To Collaborate To Support Business Services

  14. Cable is Bullish on Business • Business Services market is huge • $113 Billion annual revenuea • Small-Medium Business (SMB) market is $24B • Industry Analysts: • Cable will generate $8.5 billion in commercial revenue by 2011b • Up from $1.5B in 2006, $2.2B in 2007 • Primarily in SMB segment, Voice Services • RBOCs will lose 10 million SMB lines, $5B in revenue by 2012c • “The heart of the (Cable’s Business Services) opportunity – the T1 Market, where a 1.544Mb/s connection delivers only half the downstream speed of a cable modem connection but sells for 8-10x the residential monthly price is perhaps the single most profitable market in all of telecommunications.” Craig Moffett, Sanford Bernstein Research, May 1, 2006 aBuckingham Research, bKagan Research, cKagan Research

  15. The Small Business Opportunity • Cable plant passes millions of small business • Customer needs are very similar to residential • Triple-play bundle: voice/data/video • Value: Basic features, good price • Voice: Local calling with unlimited LD • Data: High speed internet, email, best-effort services • The ‘Local’ advantage • “Halo effect” carry-over from cable residential • Small businesses have been under-serviced • Traditionally overlooked by RBOCs who focus more on higher revenue, medium and large enterprises • CLECs and ITSPs have been successful in this market, capturing over 20% of business lines

  16. PSTN PSTN Gateway Current Architecture for SMB VoicePacketCable 1.5 • New CPE for Businesses: E-MTAs with 2, 4, 8, 12, 24 lines • Provides customer with Voice and High-speed data service • Business features include hunting, call forward Fax Call Management Server Analog Phones Key Telephone System E-MTA Cable Operator IP Network Coax CMTS Analog TDM PBX Analog Phones

  17. PSTN SIP Soft-Phones SIP SIP SIP SIP SIP SIP Enterprise LAN Business Telephony AS SIP Phones Cable Modem/ E-DVA Analog Phones Service Provider Network (PacketCable 2.0) Fax PSTN Gateway SIP Call Control/Routing Cable Modem IP Phones SIP PBX PacketCable 2.0 and SIPconnect Broadband Access SIP Connect

  18. Specifications Interoperability Certification Deployment Requirements Cable Supports SIPconnect • Opportunity to fundamentally change the cost and service delivery structure for business voice • Key Service Providers and PBX vendors involved • Value of a single approach • Strengthen technical specification and help accelerate vendor interoperability and deployment

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