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PERPETUATING… a Centenary Family Culture The Fish Canning Factory GENDREAU : a family history since 4 generations in an authenticity of tradition and love of product. It is with this spirit that Vif Argent was taken over by Gendreau so as to create together the “ Maison GENDREAU ”.
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PERPETUATING… a Centenary Family Culture The Fish Canning Factory GENDREAU: a family history since 4 generations in an authenticity of tradition and love of product. It is with this spirit that Vif Argent was taken over by Gendreau so as to create together the “Maison GENDREAU”. The imagination in can Canned Seafood Our Know-how Canned Seafood Reinforcing the hundred years old know-how and developing culinarity in canned seafood. Our historical job since 1903 in sardines, mackerels, truit, salmon, tuna. Our quality certifications, Label Rouge, organic and sustainable fishing, give evidence of our know-how in this historical market. Route de la Roche-sur-Yon – BP 537 85805 SAINT GILLES CROIX DE VIE – Cedex Tel. 02 51 54 98 00 – Fax 02 51 54 19 24 E-mail: commercial@vif-argent.com www.vif-argent.com 84, route des Sables – BP 543 85805 SAINT GILLES CROIX DE VIE – Cedex Tel. 02 51 55 49 88 – Fax 02 51 55 06 67 E-mail: commercial@gendreau.fr www.maisongendreau.com The imagination in can
Canned Seafood Canned Seafood Mackerel fillets Sardines The imagination in can A know-how since 1903 in Saint Gilles Croix de Vie (Vendée) A famous Sauce expertise for Classical mackerels and Specialities, for Innovation or an answer to a target An exemplary partnership with the local fishermen cooperative ( 95% of the Saint Gilles Croix de Vie sardine is treated by our fish canning factory) A.O.C. Designation for Muscadet Mackerel Fillets Quality Label 1st fishing campaign October 2010 The best interlocutor for PREMIUM Sardines... Market: 120 M€ .. Mustard: 27.9% (+6.2%) .. White Wine: 35.5% (+4.1%) .. Specialities: 36.6% (+10.1%) Private Label: 38% (+0.2%) Market: 126M€ Whole: 78.2% (+0,9%) Private Label: 23.9% (-4,6%) Fillets: 21.7% (+1,5%) Private Label: 47.4% (+4,9%) Quality Label for Olive oil sardines Quality Label for Olive oil and Lemon sardines … and for CULINARITY! Truit, White Tuna and Salmon Without Thyme and Lemon Sardines Fillets WITHOUT OIL Provencal Sardines Fillets WITHOUT OIL OIL Salmon Hors d’œuvres Truit fillets MSC Wild Salmon Organic Bred Salmon • Unlimited recipes because of our knowledge in elaborated sauces • - Catalan Tuna, • - Provencal Tuna, • - Mayonnaise Tuna, • - Indian Tuna, • - Greek Tuna, • - Escabeche Tuna… N°1 in Prepared Truit Fillets (Dill-Lemon...) Natural and Organic White Tuna New generation of Tuna in sauce SPECIALLY FOR PASTA AND RICE Tuna cooked with tomatoes – Tuna with garlic and hot pepper – Arrabiata Tuna 160g Pot – Easy opening (EASY PEAL) MSC certified for Wild White Tuna Quality Label for White Tuna from Saint Gilles Croix de Vie Cumul Annuel Mobile Nielsen: 12/08/2012