Blekko : Designed To Give You A Remarkable Search Experience

1. Blekko : Designed To Give You A Remarkable Search Experience Blekko

2. The information seekers in present time spend a considerable time on the Web searching for the information from the relevant sources they are seeking. In doing so they are often presented with the information that contains irrelevant and unimportant links and this may lead to accessing of low-quality information. For a solution to this problem, blekko, one of the newest search engines helps in filtering of unhelpful sites and spam so that search results come from trusted sources. • The new search engine employs “slash tags” or specialized search terms that allow users to search for content within a given subject or website. When you type in your search phrase, you are then able to type in a slash tag containing the exact type of search phrases you want. The search engine also strips out results from content farms, which research trendy topics and then pay writers to pen short posts about them.

3. The search engine cuts the spam out of the search results • The new search engine is designed in such a way that it is helpful in weeding out the spam-oriented links from the search results. The search engine works on a human edited index that has been created using ‘slashes’. These are lists of trusted websites in particular categories –all searches are limited to results served in these categories. • The search engine also has a go at Google regarding their lack of transparency about their results algorithm .By contrast, the search engine shows extra data such as the number of inbound links, to a site, where they come from and how long they have been there.

4. Interface and user profiles offered by the search engine • When you arrive at the search engine blekkohomepage, you will notice a small blekko man mascot – a search superhero – in the lower right portion of the screen and a row of spotlighted search engine users just south of the main search box. • When you click on the user profiles located in the search engine, it will take you to social networking-like pages where you will find profile pictures, bios, activity pages (similar to Facebook news feed), created slash tags and the number of slash tags they are following.

5. The search engine and the toolbar • In addition to its social networking abilities, the search engine displays suggested slash tags and uses the bar situated on the right for a combination of associated ads, news and images. • To the right of the search results produced by the search engine, there is an option of “slash tag these results” link by using which you can go through the series of steps for creating a slash tag for the search result.

6. The search engine offers more transparency in its search results • The call for openness and transparency is reflected in the search engine’s result pages. You can not only like a page or mark it as spam and remove it from your search results forever, but you can also view the inbound and outbound links, a cached version, the IP address and SEO data. • The search engine user community functions on a basic set of rules named the “web search bill of rights” following which the users can make their search for the information effective and relevant.

7. Privacy policy implemented by the search engine • The privacy settings of the new search engine are more transparent than Google or other search engines like Yahoo, Bing etc. Your personal information like IP address is retained for a maximum of 48 hours according to the search engine policy. • The privacy policy being implemented by the new search engine is much more convenient and effective for the users as compared to the 18-month policy employed by Google and Yahoo and the 6-month policy employed by Bing.

8. The search engine offers an advantage of nominating the spam • The feature of filtering the spam from the search results is one of the great features being offered by the search engine and comes in the form of a button titled “spam”. • The feature of filtering the spam lets the user to click the button and never see the results from the website that contain irrelevant or unimportant links and lowers the chance of spam-oriented links that often get returned during a search.

9. Conclusion • The main motto of the search engine is to “slash the web” and the centerpiece of this slogan and its chief innovation is the concept of slash tags. The feature of slash tags offered by the search engine allows search personalization and filtering through the creation of mini-indexes of authoritative or favorite sites. • The new search engine blekkobreaks down the search results into categories that offer links to the results from verified content sources around the web. In addition to this, the new categories offer users more results on a single page than what it used to display previously.