Reasons to Integrate Custom Apparel Design Software with Your Store

1. Reasons to Integrate Custom Apparel Design Software with Your Store The apparel industry is one of the fastest growing industries and is expected to grow at a faster speed in the coming years. The worldwide garment and textile industry worth over $3 billion and witness annual growth of around 3% and the growth rate is expected to touch 5% by 2025. Apparel market segments like menswear and women’s wear continue to grow and experiencing 14% and 12% growth, respectively. Surviving such a competitive world needs continuous improvements relevant to the new trends and development in the industry. Adding a competitive edge will help your business to stand out from the crowd. You can achieve this by integrating unique strategies to your business. One such strategy is offering product customization. Nowadays, every individual look to add a personal touch to everything they own and designing their own clothes and footwear is the ultimate option to do so. Hence, integrating an option of customization on your web-store or ecommerce site will be a bonus advantage for your firm. Below are a few reasons why you should consider incorporating apparel design software to your current website and start selling customized products to expand your business: Upsell Existing Products: By integrating feature-rich fashion design software with your current website or eCommerce store, you can offer the ultimate experience to your customers. You can improve the sales of your existing product by providing customization option. Research suggests that people don’t prefer to purchase a mass-produced product, but if a store offers the facility of customization the same product, people might consider buying it by adding their personal touch. This is a golden opportunity for business owners to sell their existing products and increase the revenue of their business. A recent report also shows that people are ready to pay 20% extra than the usual price for customized products.

2. Wholesale Orders: This is another important benefit that you can cherish of product customization tool. Customized products including clothing, mugs and footwear are considered as the best gift option. Not only this, but most of the time people purchase customized products on behalf of a group of friends to promote any event, to support their favorite team, or spread awareness about any trending movements. Being in the clothing business, you can in-cash this opportunity to generate more revenue by increasing profit margins on bulk orders and get more brand awareness for your organization. Free Promotion and Marketing on Social Media Platform: No one isunaware of the craze of social media in the today’s generation and it is one of the main reasons behind the growing demand for customized items. Everyone is searching for a new and unique way to showcase their love or support for their favorite movie star, sport’s team, music-sensation or any individual whom they idolize. The fury social media and ever-changing digital era facilitate people to get in touch with their idols. As per the reports available on the internet, people are willing to pay extra to purchase customized clothing, footwear or other merchandise with their idol on them. Incorporating the plug-and-play fashion design software to offer the personalization option to your users is the best way to stay competitive and ahead of the competitors. Understand Needs of Your Customers: Starting a business is easy, but running a business successfully is a more crucial job. Understanding your customers is the key to the success of any business and with clothes design software, you can enable your users to design their own product, which will give you an opportunity to know your customers and their fashion needs better. If you have understood what your customers are actually looking for, you can deliver them the exact product. Allowing users to create the design and order the product is like getting money for understanding your own customers. Build a Loyal Customer Base for Your Brand: According to recent research, people are seeking to buy customized products than a mass-manufactured product. Currently, there are a small number of online retailers and some major brands are offering customization for their products and it is a chance for you to in-cash this trend. By giving a customization option for items available at your store, you can stand out from the competition. Improve Conversion Rate and Reduce Return Rate: When you offer all the freedom to design product, customers are willing to shop from your store. Also, this increases the chance that users will come to your store again to buy more products. As users are designing their own products, it automatically reduces the return rate. Also, minimizes cart abandon rate, which eventually leads to improved conversion rates. There are numerous benefits of Apparel design software that you can incorporate into your business. The above-mentioned are just a few of them that can help you to expand your business and run your business successfully. You don’t need to do much, simply integrate plug-and-play tailoring software to your online store and let your customer design and purchase their stuff. Source Link- https://medium.com/@nitin.pipl/reasons-to-integrate-custom-apparel-design-software- with-your-store-e0bda428d0fe